Joanna Lord brings up some very good ideas about where the future of marketing is going in her article “10 Online Marketing Predictions to Inform Your Strategy in 2014.” Her first couple tips all have to do with “Smart Objects” so she’s talking about smartphones, tablets, iPods and all kinds of Internet capable devices. “This sounds like jargon, I know. But, finally, paid and organic...
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...e Are Online, They Engage in Social Networking”
Allen, Kevin. Viral Marketing 100 Success Secrets : Secret Strategies, Buzz Marketing And Interactive Marketing Tips And Tricks-- 100 Simple Online Campaign Principles. [Brisbane]: Emereo, 2008. eBook Collection (EBSCOhost). Web. 29 Apr. 2014.
http://0-eds.a.ebscohost.com.ksclib.keene.edu/ehost/detail?sid=bf823f62-bafe- 471f-8f1f-a b8946e94f907%40sessionmgr4001&vid=1&hid=4102&bdata=JnNpdGU9ZWhvc 3QtbGl2ZSZzY29wZT1zaXRl#db=nlebk&AN=280104
Lincoln, Susan Rice. Mastering Web 2.0 : Transform Your Business Using Key Website And Social Media Tools. London: Kogan Page, 2009. eBook Collection (EBSCOhost). Web. 29 Apr. 2014.
http://0-eds.b.ebscohost.com.ksclib.keene.edu/ehost/detail?sid=cb403d88-875e- 4efb-a27c- 9930455efe60%40sessionmgr110&vid=1&hid=104&bdata=JnNpdGU9ZWhvc3 QtbGl2ZSZzY29wZT1zaXRl#db=nlebk&AN=280324
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