In the past, business found it difficult to start doing marketing campaigns. Firstly, the idea is very attractive and attracts customers. Then, implementing the idea is the next step, enterprises will contact television stations, buildings to apply for advertised. With online marketing, businesses still have the idea, but the next stage is replaced it with a few simple mouse click. They can collect information about the product that they want to buy or customize hundreds of designs anytime of the day ( Zeendo, 2015 ).This is one of best pros for customers as well.
Besides time-saving, online marketing also helps businesses reduced fee such as tax, utilities, labor cost, etc. Shoppers will pay costs cheaper than traditional methods of advertising such as newspaper, television or radio. As usual, business owners will spend a decent of money to print the information paper or pay high fees to get a minute of advertising on TV, but not sure it will bring good results. Now, they just need to pay for the network, it ...
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...uct has much different from the description. In addition, some bad guys have taken advantage of the customer’s trust to trick money, this matter is one of the drawbacks from limited face-to-face. Popular figure online marketing customers declining. This affects negatively on turnover indices of the big company, business reputation. It does not mention the delivery problem. Take a certain amount of time to receive from one day to one month. Sometimes, products that clients may not be getting what was good or mistaken orders.
Overall, marketing online is one of the crucial strategies for each business. It not only gives high economic efficiency, but also help promote the brand now broadly. Therefore, each individual needs to master the knowledge and experience to have the best using the media and the basic principles to be able to survive in today’s society.
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