The Nintendo Wii

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Product Description The Nintendo Wii was launched in the United Sates on November 19, 2006. Its compact console is less than 2 inches thick, weighing a mere 2.65 pounds, and is approximately 8.5 inches long and 7 inches wide (Wii, 2010). It comes with a wireless, motion sensitive, ergonomic remote, with eternal connectors for the Nunchuk and the Classic Controller; and motion sensors that can be used from six to ten feet away (Wii Controllers, n.d.; Wii Console, n.d.). Nintendo also offers the MotionPlus accessory, which provides additional precision (Wii Console, n.d.). The Wii includes a broadband internet connection which can communicate with the internet while turned off. It also has the ability to wirelessly communicate with the Nintendo DS and DSi (Wii, 2010). Product & Firm History The Wii was Nintendo’s fifth game console, designed by Shigeru Miyamoto, released as a direct successor of the GameGube. Its original codename was “Revolution”, but was later renamed Wii in order to symbolize the concept of two people playing together (as Wii is a homophone of “we”). The main focus of the Wii was to introduce a revolutionary level of player interaction, instead of paramount graphics or maximum power that drove its competitors (Wii, n.d.; Wii: The Total Story, n.d.). There is no doubt that the Nintendo Wii brought video game playing to the next level, being the first major console that required body motion to play interactive games, which in turn only took “approximately 45 months to reach the ‘30 million units sold’ milestone, making it the fasting selling console of all time” (Purewal, 2010). As of 2010, the Nintendo Wii was the fastest selling console since its launch (Wii, n.d.; Wii: The Total Story, n.d.). In 1889, Fu... ... middle of paper ... ...ov, V. (2011). Nintendo drops Wii price to $150 from may 15th, throws in free Wii wheel and copy of mario kart. Retrieved from http://www.engadget.com/2011/05/04/nintendo-drops-wii-price-to-150-from-may-15th-throws-in-a-free/ Sony: Maintaining Dominance with PlayStation 3. (n.d.). Retrieved from http://www.mcafee.cc/Classes/BEM106/Papers/2007/PS3.pdf Wii Console. (n.d.). Retrieved from Wii Controllers (n.d.) Retrieved from http://www.nintendo.co.uk/NOE/en_GB/systems/about_wii_1069.html Wii Controllers. (n.d.). Retrieved from http://www.nintendo.com/wii/console/controllers#remote Wii: The Total Story. (n.d.). Retrieved from http://wii.ign.com/launchguide/hardware1.html 2011 Year on Year Sales and Market Share Update to August 20th. (2011). Retrieved from http://www.vgchartz.com/article/87722/2011-year-on-year-sales-and-market-share-update-to-august-20th/
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