Modern Day Females: The Mary Tyler Moore Show

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In American culture today, women continue the struggle of identifying what their roles in society are supposed to be. Our culture has been sending mixed messages to the modern day female, creating a sense of uneasiness to an already confusing and stressful world. Although women today are encouraged more than ever to be independent, educated, and successful, they are often times shamed for having done just that. Career driven females are frequently at risk of being labeled as bossy, unfeminine, or selfish for competing in many career paths that were once dominated by men. A popular medium in our culture such as television continues to have significant influences as to how people should aspire to live their lives. Viewers develop connections with relatable characters and to relationship dynamics displayed within their favorite shows. Fictional characters and relationships can ultimately influence a viewer’s fashion sense, social and political opinion, and attitude towards gender norms. Since the days of Bewitched and I Dream of Jeanie, where women were commonly portrayed as being the endearing mischievous housewife, television shows have evolved in order to reflect real life women who were becoming increasingly more independent, educated, and career oriented throughout the subsequent decades. New genres of television are introduced, such as the workplace comedy, where women are not only career oriented, but eventually transition into positions of power. In 1970, CBS premiered a new television series called The Mary Tyler Moore Show. By no means was it considered the first of the “working woman” sitcom to air during prime-time, but it is “generally acknowledged as the first to assert that work was not just a prelude to marriage, or ... ... middle of paper ... ...that so much of the discourse is centered on women within fictional workplace sitcoms like The Mary Tyler Moore Show, Murphy Brown, 30 Rock, and Parks and Recreation, I will examine how gender stratification in the fictional realm is a reflection of the real life gender stratification that continues today. I will examine case studies by reputable scholars that reflect gender preference of the people in positions of power at work as well as the reasons why. I will also review scholarly journals that discuss the expectations of gender roles, and how women are shamed or stigmatized for succeeding at tasks that are generally assumed to me masculine. This section will offer an explanation as to why successful, career oriented; females in positions of power are still preferred to stay within traditional gender roles, whether it is in real life or reflected on television.

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