Wait a second!
More handpicked essays just for you.
More handpicked essays just for you.
Do politics influence the media
The relationship between society and media
The relationship between society and media
Don’t take our word for it - see why 10 million students trust us with their essay needs.
Recommended: Do politics influence the media
Introduction Initially, media were mainly used for educational and informative purposes. However as time went by, this boundary was getting blurred, since today media are also used as an entertainment. One of the most influential events in history of media is probably the invention of television. Thereafter, in less than one decade, from 1946 to 1955, TV was a part of home to 65% of Americans. Singaporean novelist, Jess C. Scott, said ‘People are sheep. TV is the shepherd.’ (Literary Heroin (Gluttony): A Twilight Parody, 2012). This is unfortunately true, young generation is obsessed with television nowadays. Statistics claims that time spent in front of TV by young people, aged between 8 and 18, increased from 3.8 to 4.5 hours per day, in period from 1999 till 2009. (Rideout, Foehr, and Roberts, 2010). Approximately, two decades ago, new medium was created – Internet, which led to forming of social media. In the last decade, internet rapidly found its niche in media consumers’ leisure; the number of people with internet connection at home grew by 544% during aforementioned period of time (Internet Usage and World Population Statistics are for June 30, 2012). Society and media are primarily connected with each other. Furthermore, not only society is affected by mass media, but media content, in its turn, is shaped by society and its counterparts. The most significant impacts are contributed by political, economical, and technological factors. At large, these aspects tell what to include in media content and what means to use in its distribution. Politics Media content is closely tied with government and legislation. Government controls media via censorship and other possible policies and regulations. For example, content that ... ... middle of paper ... ...Noir and Blackstone Pinot Noir sales grew by 22 and 150 percent respectively. Likewise, tourism to California wine regions increased by 30 percent. Technology The last, but not least significant contributors to the content of media is technology. Technology defines in what ways media can exist and cooperate. If television was not invented, then printed media would probably stay more powerful in terms of consumers’ influence. Before invention of the Internet, media considered as ‘traditional’, and was quite limited with one-to-many communication, anonymous recipients, one-way communication, and absolute divergence of producers and consumers. In Uzbekistan, technological progress did not affect media so much until 2010, since it took time for media companies to exploit internet as a medium. Even now, middle-aged class of population still prefers magazines and TV.
Over the centuries, the media has played a significant role in the shaping of societies across the globe. This is especially true of developed nations where media access is readily available to the average citizen. The media has contributed to the creation of ideologies and ideals within a society. The media has such an effect on social life, that a simple as a news story has the power to shake a nation. Because of this, governments around the world have made it their duty to be active in the regulation and control of media access in their countries. The media however, has quickly become dominated by major mega companies who own numerous television, radio and movie companies both nationally and internationally. The aim of these companies is to generate revenue and in order to do this they create and air shows that cater to popular demand. In doing so, they sometimes compromise on the quality of their content. This is where public broadcasters come into perspective.
Are technology and the media shedding the very fabric of the existence we have known? As technology and the media spread their influence, the debate over the inherent advantages and disadvantages intensifies. Although opinions vary widely on the subject, two writers offer similar views: Professor Sherry Turkle, director of the MIT Initiative on Technology and Self, in her article “Can You Hear Me Now” and Naomi Rockler-Gladen, who formerly taught media studies at Colorado State University, with her article “Me Against the Media: From the Trenches of a Media Lit Class.” Turkle asserts that technology has changed how people develop and view themselves, while at the same time affecting their concepts of time management and focus (270). Similarly, Rockler-Gladen believes media and its inherent advertising have had a profound effect on the values and thinking of the public (284). I could not agree more with Professor Turkle and Ms. Rockler-Gladen; the effects technology and media have worried and annoyed me for quite so time. The benefits of technology and media are undeniable, but so then are the flaws. People are beginning to shift their focus away from the physical world to the virtual world as they find it easier and more comfortable. The intended purpose of technology and media was to be a tool to improve the quality of life, not shackles to tie people to their devices. I no longer recognize this changed world and long for the simple world of my youth.
My keen interest in all of these forms of media immediately drew me to the subject; television, film and music are major influences not only in my life but in the lives of teenagers across Western Europe, Australasia, Developed Asia and the United States of America. Despite this easy accessibility of popular culture - film, television, music and radio - to young people, popular culture and adolescence are not mutually exclusive with the effects and the range of mass media affecting one in three adults in America.... ... middle of paper ... ...
The United States is the biggest economical power in the world today, and consequently has also the strongest and largest media industry. Therefore, it is essential to take a look at the crucial relationship between the media and the popular culture within the social context of the United States for a better understanding of the issue. For a simpler analysis of the subject we shall divide the media industry into three main branches: Entertainment, News and Commercials (which is the essential device for the survival of the industry, and shall be considered in integration with Entertainment). Researches have shown that the most popular reason behind TV viewing is relaxation and emptying the mind.
Media is very powerful. It devoured the major industries of the modern world. Everything from television shows to social media networks is under the umbrella of almost omnipotent media. The most interesting fact is that people have been addicted to it since long time ago, and this addiction keeps expanding exponentially. What attracts people so much? How media is capable in controlling society so well? Why everyone is so dependent on it? The uses and gratifications research can be very helpful to find out answers to all these questions, as this type of research seeks to understand why and how people actively seek out specific media.
The use of media and popular culture is a sociological phenomenon wherein the structural changes to society, which accompany the emergence of new forms of communication and accessing information, can be examined. There are many differing views regarding whether media and popular culture are necessary to the functioning of a democratic and egalitarian society or whether they actually further social inequality and inhibit political discussion or involvement. Although both interpretations are arguably valid, it can be seen that it is not popular culture and the media in and of themselves but rather how they are consumed by the public that determine how these mediums influence individuals and by extension the wider society.
Television is a vital source from which most Americans receive information. News and media delegates on television have abused theirs powers over society through the airing of appealing news shows that misinform the public. Through literary research and experimentation, it has been proven that people's perception of reality has been altered by the information they receive from such programs. Manipulation, misinterpretation, word arrangement, picture placement and timing are all factors and tricks that play a major role in the case. Research, experimentation, and actual media coverage has pinpointed actual methods used for deceptive advertising. Television influences society in many ways. People are easily swayed to accept a belief that they may not normally have unless expressed on television, since many people think that everything they hear on television is true. This, however, is not always the case. It has been observed that over the past twenty to thirty years, normal social behavior, even actual life roles of men and women and media, regulatory policies have all been altered (Browne 1998). Media has changed with time, along with quality and respectability. Many Americans receive and accept false information that is merely used as an attention grabber that better the show's ratings and popularity. Many magazines and Journal reviews have periodically discussed the "muckraking" that many tabloid shows rely on to draw in their viewers. This involves sensationalizing a story to make it more interesting, therefore increasing the interest of the audience. "Along the way, all sorts of scandalous substance and goofy tricks appear, but not much mystery in the logic," (Garnson 1997). People often know that these shows aim to deceive them, but still accept the information as truth. Many times, people have strong opinions on certain topics. Yet, when they are exposed to the other side of the argument, they may be likely to agree with the opposite view. As Leon Festinger said, "If I chose to do it (or say it), I must believe in it," (Myers 1997). This is an example of Festinger's cognitive dissonance theory, which pertains to acting contrary to our beliefs. Television influences many people to change their original beliefs. It has the viewers think that the majority of other people hold the contrary idea. Once these views are presented, people have the option to hol...
One of the fundamental roles of the media in a liberal democracy is to critically scrutinise governmental affairs: that is to act as a watchdog of government to ensure that the government can be held accountable by the public. However, the systematic deregulation of media systems worldwide is diminishing the ability of citizens to meaningfully participate in policymaking process governing the media (McChesney, 2003, p. 126). The relaxation of ownership rules and control, has resulted in a move away from diversity of production to a situation where media ownership is becoming increasing concentrated by just a few predominantly western global conglomerates (M...
The Mass Media are the different processes that facilitate communication between the sender of a message and the receiver of that message. It plays an important role in the socialization of children. In fact, there are many types of media; these include newspapers, magazines, radio, films, CDs, Internet, and television. These kinds of media, especially television, affect children’s and adult’s behavior in different ways.
Families nowadays leave their children without any observation or even thinking about what they are doing while using the internet connections for a long time. Children nowadays grow in a world exposed to media use. It was found that children aged 8 to 18 years had an average media usage time of 7 hours and 38 minutes daily. The average adolescent spends one-third of every day with some form of electronic media. This increased exposure to the media has deep effects on the development and functioning of children and teenagers today. It has been found that media have a negative effect on the physical, mentally, psychological and social development of
The mass media has played a key role in shaping people’s lives. The modern society’s use of mass media including TV, radio, newspaper, as well as print media has largely influenced people’s ideas regarding themselves and the society at large. This is evident from their behavior towards themselves and their community as well as their treatment of the environment. While some experts believe that the media is to blame for most of the negative behavioral traits among the active members of society, the majority agree that the media makes people understand and develop a positive sense of association with their society within which they live, making it easy for them to identify and get their role in it.
The evolution of media has transformed the way we interpret the world around us. It gives us a new perspective by allowing us to interact with one another through the Internet. Media has become much more personal and diverse as user-generated content becomes more prominent in our lives. We are exposed to assorted types of viewpoints that shape our understanding and knowledge of the social world. Moreover, change in technology has brought advancement to transportation methods, which makes it very easy and fast to go long distances than before. It has also brought change in communication, with the development of the mobile phones, where the communication is now more efficient. Technology has also brought changes in education where students can do online courses, take exams, quizzes, do assignments and even discuss with the classmates the related topic of each week as if you were in the actual classroom. The changes of technology play a big part in the media and how it is used. The technological changes made throughout these time periods have made communication and the media widely spread.
Every morning along with my alarm, I am greeted by notifications from the news, social media, and celebrities. Throughout my day I continue to experience literature, news, and social media. Before bed, like countless other teenagers, I like to relax by watching a TV show on the ever-popular streaming website, Netflix. Needless to say, entertainment is always present in today 's society. Entertainment has the capacity to be informative and enjoyable: a source of relaxation and mindless fun. However, it is what we, as members of society, do with entertainment that determines the impact it will have on our society. While it can be beneficial, entertainment does indeed have the capacity to “ruin.” Not only does the broader entertainment industry
Social Scientists say that the average American watches too much television and plays too many video games. I would agree with this, because in high school that is all I did, but not so much for me anymore. Back when I was in high school that is all I did. Watch television, play Nintendo, hang out with my friends. However, now that I am in college, I have had to change my ways. It helps a lot that I don't have either one of those in my dorms.
Media technologies are becoming an important aspect of today’s society. Each and every day, people interact with media of many different forms. Media is commonly defined as being a channel of communication. Radio, newspapers, and television are all examples of media. It is impossible to assume that media is made up of completely unbiased information and that the media companies do not impose their own control upon the information being supplied to media users. Since many people use media very frequently, it is obvious to assume that it has affects on people. According to the text book Media Now, "media effects are changes in knowledge, attitude, or behavior that result from exposure to the mass media," (386). This leaves us with many unanswered questions about media and its influences. This paper will look at how the effects of media are determined and explore the main affects on today’s society - violence, prejudice, and sexual behavior.