Essay about Maslow 's Theory Of Hierarchy Of Needs

Essay about Maslow 's Theory Of Hierarchy Of Needs

Length: 889 words (2.5 double-spaced pages)

Rating: Strong Essays

Open Document

Essay Preview

Debate # 1D Topic: The world has changed so much that Maslow 's theory of hierarchy of needs is a theory that no longer applies to today 's consumer behaviour. (PRO)
Rebuttal
We will begin our rebuttal using the main points Group 8 has stated in their opening arguments as subtitles.
Physiological
When asked “has human nature ever changed in history?” Group 8 responded that human nature has not ever changed in history. Human nature has in fact changed and evolved over the course of thousands of years. Although we still require the basic necessities to survive, the decision making process on these products has become so much more complex. For instance, water; it is needed to fulfill our basic survival needs but there are so many options for consumers to consider, such as filtered, flavoured, vitamin, spring, etc. Another example can be seen within food; consumers have the freedom to choose between gourmet, traditional, junk, etc. With that in mind, it meets the criteria for the other levels at the same time (such as esteem). To say it is the only need met at this level would not be correct.
Safety
Insurance does not ensure safety, but rather gives the consumer a piece of mind; it does not physically protect a consumer from harm. Consumers will still buy products regardless of how "safe" they are deemed to be. If consumers demands safety then producers will provide it. If all products were forced to provide "safety features" then consumers would be paying for that added feature they did not value. Products do not need to be considered safe for consumers to want them (Velasquez, M., 2011). For example, cigarettes do not contain a single health benefit, but consumers will continuously buy them regardless of how harmful they are. An...


... middle of paper ...


...ions purposed by Maslow.
In conclusion, it is evident that Maslow’s theory of hierarchy of needs can no longer be applied to today’s consumer behaviour. Yes, consumer behaviour can be classified and categorized, but it cannot be placed in a specific order in which the consumer will feel each class and category. There are too many factors to consider and cannot be measured through a hierarchy. To this day, Maslow’s hierarchy of needs is a theory that has yet to be proven to predict consumer behaviour, but rather predict motivation.
References
Langton, N., Robbins, S., & Judge, T. (2012). Organizational Behaviour: Concepts, Controversies, Applications. Toronto: Pearson Education Canada.
Peter, J. P., Donnelly, J. H., & Vandenbosch, M. B. (2008). A Preface to Marketing Management. McGraw-Hill Ryerson.
Velasquez, M. Business Ethics: Concepts and Cases. (Pearson, 2011).


Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Maslow 's Hierarchy Of Needs Theory Essay

- Personal Reflection Paper #3 According to the management scholars Richard Kreitchner and Carlene Cassidy, “the term motivation, refers to a physiological process that gives behavior purpose and direction” (328). In chapter 12 of the book entitled “Management,” authors Kreitchner and Cassidy discuss how managers can attempt to motivate their employees effectively. The authors insist that managers can work to keep employees loyal to organizations by “administering rewards fairly, building trust and teamwork, and creating a stimulating work environment” (328)....   [tags: Maslow's hierarchy of needs, Abraham Maslow]

Strong Essays
972 words (2.8 pages)

Maslow 's Hierarchy Of Needs Theory Essay

- Maslow’s Hierarchy of Needs Theory can explain the manager’s actions. Specifically, the lower-order need Safety. The manager acted out in order to protect the stability of the company and prevent employees from eating food for free. Under Alderfer’s ERG Theory the manager was acting out of protecting his growth needs. As he was attempting to stop a behavior that tarnishes his work record and prevents him from receiving a bonus. Subject to McClelland’s Acquired Needs Theory the manager catered to the Need for Achievement....   [tags: Motivation, Maslow's hierarchy of needs]

Strong Essays
1094 words (3.1 pages)

Maslow 's Hierarchy Of Needs Theory Essay example

- Maslow’s Hierarchy of Needs Theory can possibly give an explanation to the manager’s actions. Specifically, the lower-order need “Safety”. The manager changed the free food policy from 6 hours to 12 hours in order to protect the stability of the company, his bonus, and stop employees from bad behavior. Under Alderfer’s ERG Theory the manager was pursuing his “Growth Needs.” He attempted to stop a behavior that tarnishes his work record and prevents him from receiving a bonus. Subject to McClelland’s Acquired Needs Theory the manager catered to the “Need for Achievement.” The manager hoped the policy change would be successful by stopping the bad behavior, and raise percentages back up....   [tags: Motivation, Maslow's hierarchy of needs]

Strong Essays
1254 words (3.6 pages)

Essay about Maslow 's Theory Of Hierarchy Of Needs

- Debate # 1D Topic: The world has changed so much that Maslow 's theory of hierarchy of needs is a theory that no longer applies to today 's consumer behaviour. (PRO) Rebuttal We will begin our rebuttal using the main points Group 8 has stated in their opening arguments as subtitles. Physiological When asked “has human nature ever changed in history?” Group 8 responded that human nature has not ever changed in history. Human nature has in fact changed and evolved over the course of thousands of years....   [tags: Maslow's hierarchy of needs, Psychology]

Strong Essays
889 words (2.5 pages)

Maslow 's Theory Of Hierarchy Of Needs Essay examples

- Motivation plays an important role in management skills, particularly in organizations that rely considerably on the abilities of human-kind over robots and machines. Law enforcement is one of those organizations that is still requires people 's work effort. Police managers must learn and create better means of inspiring those that they command. Abraham Maslow 's Theory of Hierarchy of Needs illustrates basic, but effective methods of motivating employees. His theory was based on the needs of talented and creative individuals....   [tags: Maslow's hierarchy of needs, Abraham Maslow]

Strong Essays
821 words (2.3 pages)

Maslow 's Theory Of The Hierarchy Of Needs Essay

- Psychologist Abraham Maslow stated that human motivation is based on people seeking fulfillment and change through personal growth. Maslow has created a theory of the hierarchy of needs which are presented in five levels. The first level of needs is physiological or survival needs, which are the basic and important needs in the human life. These are the needs of food, water, shelter, clothing, etc. The second level of needs is the safety needs, which is the need to be secure from dangers, safe environment, stability order and security....   [tags: Maslow's hierarchy of needs, Abraham Maslow]

Strong Essays
1046 words (3 pages)

Theory Of Needs And Maslow 's Hierarchy Essay

- Employee motivation Employee motivation is one the main topics taught within the Leadership Foundations program. Addressed within the program are the six basic psychological needs of people: achievement, esteem, power, affiliation, independence, and security. This teaching is a combination of two motivational theories, McClelland’s Theory of Needs and Maslow’s Hierarchy of Needs. At TE, management is trained to address each situation and person based on their unique set of needs and desires, as each need is motivated in a different manner....   [tags: Maslow's hierarchy of needs, Motivation]

Strong Essays
1057 words (3 pages)

Essay on The Theory And Maslow 's Hierarchy Of Needs

- The humanistic psychology tends to aim at the latent possibility of individuals while emphasizing on the growing process and perceived personality. The underlying principle of humanistic psychology is that humans are naturally decent and mind and societal issues arise from unacceptable behavior that is sharply different from customary, traditional, or accepted standard. Also, it insinuates that people are inspired to employ this free will to engage in whatever that will make it easier for them to succeed in doing or gaining something with effort....   [tags: Maslow's hierarchy of needs, Psychology]

Strong Essays
860 words (2.5 pages)

The Theory And Maslow 's Hierarchy Of Needs Essay

- In the practice of nursing, needs are an everyday phenomenon and are a common theme among many nursing theories accessible today. These nursing theories help implement care planning of the patient needs for the best possible outcome. Some examples of need theories include Virginia Henderson’s Nursing Needs Theory and Abraham Maslow’s Hierarchy of Needs (McEwen & Wills, 2011). Using the framework of the Synthesized Method of Theory Evaluation, a critique of the Nursing Needs Theory (NNT) was completed to assess the applicability of this theory within the practice of nursing....   [tags: Nursing, Maslow's hierarchy of needs]

Strong Essays
1220 words (3.5 pages)

Maslow's Hierarchy of Needs Theory Essay

- Contents INTRODUCTION 2 MOTIVATION 3 MASLOW’S HIERARCHY OF NEEDS THEORY 4 INFORMATION OF THE COMPANY 5 APPLE COMPUTERS,INC 5 INFORMATION ABOUT THE COMPANY’S MANAGER 6 STEVE JOBS 6 STEVE JOBS LEADERSHIP STYLES AND MOTIVATION TECHNIQUES 7 CONCLUSION 9 REFERENCES 10   INTRODUCTION In this section ,we will discuss about the topics motivation, motivation theory.Motivation is defined as the interaction between person and the situation.For attaining goal,persons efforts are energized,directed and sustained.And Maslow’s Hierarchy of needs theory is also used.Individual needs are also known as Maslow’s Hierarchy of needs theory.Need theory...   [tags: motivation theory, steve jobs]

Strong Essays
1607 words (4.6 pages)