The experiments conducted by Gino and Mogilner displayed methodically sound experiments with a strong underlying hypothesis which is “shifting focus onto time can salvage individuals’ ethicality” (Gino& Mogilner 2013). This was aimed to test human ethicality whilst in the presence of time and money and thus granting and overview on its correlating relationship. Thus it was set out to prove that “when people are focused on money, they behave in self-interested (but not self-reflective) ways” (Gino and Mogilner, 2013). The experiments employed subjects whom were...
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...lner, 2013). Benjamin Franklin once quoted “Time is money” implying that we should hold each in equal regards, however the experiment displays that “comparing these resources shows that people react to them differently” (Aaker, Rudd, Mogilner, 2011). Thus the results conducted from these multiple experiments have displayed a concise and consistent relationship between time, money and morality. Thus “Given the pervasiveness of dishonesty in today’s society, we hope our research will inspire other investigations or interventions that can successfully reduce unethical behavior.” (gino and Mogilner). Thus, time has been sacrificed for money creating a desensitized society encumbered with stress and pressure, generating a negative environment as demonstrated by the increment of lies in the experiment which revealed its negative effect on human ethicality and morality.
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