Jack Welch 's Organization Vision:
"Become the number one or number two in every market we serve and revolutionize this company to have the strength of a big company combined with the leanness and agility of a small company"(Firestone 2009).
Jack 's Strategic Plan:
When we talk about Jack and his organizational plan he had for GE, it really can be summed up in his, "Three Strategy Circles." In keeping with Jack 's vision he needed to completely change GE. He felt the best strategic plan was to divide GE in these three cateogries; core, high technology and services (Charan 1989).
Each of these categories held special duties or jobs throughout the company. For instance;
Core category encompassed: lighting, major appliances, transportation, turbine, construction, and motor.
High Technology: industrial electronics, medical systems, materials, aerospace, and aircraft engines.
Services: information, construction, engineering, and nuclear services.
This plan really help GE focus to achieve that goal of being number one or number two in every market they were in. Before GE had it 's hands in everything, but was never number one or two and that was something that Jack wanted to immediately change.
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... once he divided up the company into these circles they were able to focus. Once they were able to focus they shot up to obtain that number 1 and number 2 spot.
At the end of this analysis we have come to some very interesting conclusion. Jack Welch 's vision for GE was something that they culture of GE had never experienced before. He was trusted because of his many years experience at GE and because of his honesty and passion for the vision. Once he stated his vision he went straight to work on his strategic plan to make GE number 1. He divided the company up and closed down some projects. This strategic plan of division skyrocketed to number 1 and number 2. The company culture switched from a place of employees who were unmotivated and had no interest in how the company did to a company filled with employees who were passionate about the growth and survival of GE.
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