Wait a second!
More handpicked essays just for you.
More handpicked essays just for you.
introduction of primark
what role does a manager play
introduction of primark
Don’t take our word for it - see why 10 million students trust us with their essay needs.
Recommended: introduction of primark
PRIMARK’s Introduction:
This is an international clothing brand around the Europe and UK. Apart of that company has more than 250 stores and also looking for open the store in USA. Now, company management team decide to open the branch in New Zealand and hire me as a manager of the store. I will take care all the company objective and goals to be success.
Q: 1: Henry Mintzberg management roles:
Role category Role type Role nature
Interpersonal Figure head
Leader
Liaison I will design the clothes after analysis the external market environment and market situation.
Being a manger, this is my duty to lead my team and motivate them for achieve the company goals.
This is my duty to participate in my team and communicate with them. It is important
PRIMARK has no solution to face this kind of problem in their store. However, Being a manger, this is my duty to safe all the employees and customer in the PRIMARK retail store.
Q: 3:
Task focus:
This is belongs to work task and focus base on bureaucratic organization.
Hierarchal structure: This is to PRIMARK company organize all the position on hierarchal structure. Upper level management team take care the low level management but low level management cannot make decision their self they have to get the permission from upper level.
Management by rule: PARIMARK makes the rule and regulation equal for all the employees. There would be no partiality among the employees.
Organization by functional specialty: This is to organize that distribute the task to relevant skills and experience employees by PRIMARK.
People focus:
This is belongs to social interaction, human behavior, needs, demand and group process. Allover, this theory related to human perspective.
Example:
Being a manager, this is my duty to make happy to all the employees in PRIMARK. I will participate in my team and listen their problem then try to solve as much as. Being a human, I will also help to employees personally if some somebody
Primark is an established clothing retailer and also ranges products such as accessories and homeware, by 2012 Primark had 238 branches running internationally across Europe (Primark, 2016a). The company was first located in Dublin, where they were initially named Pennys, and have grown into becoming a branded name for offering a fashionable look for a driven value (Primark, 2016a). Just like many retailers, Primark does not manufacture their goods themselves, but use contact suppliers to produce their good to specification, souring from across Europe and Asia. (Primark, 2016b).
“Macy’s operating margin in 3Q15 fell to 4.4% from 6.8% in 3Q14, mainly due to asset impairment charges of $111 million related to the plans to close 35 to 40 stores in early 2016 (Bailey).” This decline was a result from not only lower sales but the company’s investments in digital growth in its Bluemercury expansion, as well as cost of entry into the China market and additional investment in the Backstage stores (Bailey). These factors could have appeared more detrimental if it had not been for the lower marketing expenses, restructuring initiatives, and a reduction in bonus accrual that were intended to counteract weak sales performance (Bailey). Higher digital growth helped to offset the decrease in earnings ("Macy 's Earnings Fall for
Macy’s believes that going into this business will strengthen their associates’ selling skills, recruiting new talents, increased direct supervision, and offering higher quality products. It was such a success that Macy’s rolled out this concept to 300 other locations in fall of 2016, and planned on incorporating it to the rest of their stores by the end of 2017. In an attempt to reach out to new markets, Macy’s entered in a joint venture with a Hong Kong retailing company. Macy’s own 65%, while Fung Retailing Limited will own 35% in this online venture in China. This purpose of this venture is for Macy’s to penetrate a foreign market with the help of a host’s country company to avoid running into any problems while conducting business. It
The fashion apparel retail market can be segmented using the following factors: geographic, demographic, and psychographic.
The structure of employees at the company forms a simple organizational framework. The organization is led by a manager in charge of all the employees. Under his is the Store Cashier who handles financing and payments from the customers. Cashiers must be knowledgeable in the prices of the different products as well as the price and works with the Assistant Store Manager. The last level is the level of sales Associate who provide outstanding customer service for the company along with teams of merchandisers.
The Company observes the practice of decentralization where the responsibility and authority in all decision-making for the divisions’ operations lie in its respective division managers, except those relating to overall company policy.
Case Study: Victoria's Secret OVERVIEW Victoria's Secret, one of the world's most recognizable fashion brands, established itself in the Bay Area in the early 1970s. Originally owned by an ambitious Stanford graduate looking for a comfortable and high-end retailer to buy his wife lingerie, Roy Raymond opened the first store at Stanford Shopping Center. Styled after a Victorian boudoir, Raymond's success prompted him to open three other locations, a catalog business, and a corporate headquarters within a few years. His inability to balance finances with his creative vision, Roy Raymond fell into trouble and was forced to sell his company for the small sum of $1 million dollars to The Limited, an Ohio-based conglomerate owned by Les Wexner.
As we know from the case Abercrombie and Fitch has been criticized for its promoting systems because of its in-store advertisements of solid men and tempting ladies posturing verging on stripped in suggestive ways.(case) Even if we know that it is A&F strategy,we also can see that the main customers of A&F is t-agers. The point is that A&F is under the pressure and hard critic from older generation (parents) because the main target market of A&F is t-agers or college kids, it is providing or promoting sex and sexuality of models who works there rather than promoting the clothes and brand. But know A&F is in the right way. !Now Abercrombie & Fitch will end by July its "sexualized marketing," after years of blanketing its web sites, store windows
business that I have chosen to do is well know in the UK retail. This
Organisational structure is designed to provide a structure where there are various tasks, technologies and people are grouping to delegate, control and coordinate for each. It also shows how the information is being distributed from a level to another level within an organisation. For example, it can be flowed vertically or horizontally. There are four types of organisational structures that can be used in an organisation which are simple structure, functional structure, divisional structure and international structure. This organizational structure will ensure that the resources are fully utilised in an efficient and effective manners to achieve the organizational goals. When there is an appropriate organizational design, it would lead to
Organizational structure is one of the three key organizational assets that could contribute to the effectiveness of operations of any organization (Zheng, Yan and Mclean 2009) It is joined together by different flows of information, decision processes, hierarchy of authority, specialization and working materials. (Enz 2009; Mintzberg 1980) Furthermore, it also determines the operating workflow, control of information, decision-making in the organization and the line authority (Mintzberg 1980). The facets of the organizational structure, the relationships that exist within it, and how the business processes (Bititci et al 2011) are controlled, determine the managerial style that should be utilized in addition to the strategies the organization could implement. Going further, a company’s organizational design and the parts that constitute it are seen as a contributing factor to superior performance, which ultimately provide an organization with competitive advantage over its competitors. (Enz 2009; Zheng, Yang, and Mclean 2009)
...minate the trade and investment barriers from the perspective of multinational companies such as Walmart. Hence, Walmart can hope a better trade and investment environment in Indian. It can work with the government in the country together with World Bank for negotiating maximum in its favour in the new policy environment, Walmart has more opportunities and challlenges, but opportunities may well be exploited only in the case of choosing the right entry mode. Walmart has two potential options in the forms aquisition or creating subsidiary in the country. The former would be comparatively more effective considering the unorganised nature of Indian retail sector. The success of this multinational company in India will be largely depend on cross-cultural management, particularly in the context of standardisation versus adaptation whether the later can be recommended.
This situation analysis focuses on the suitability of Marks and Spencer in Holland and the necessary factors the company has to take into account before venturing into this market. The market has several advantages which Marks and Spencer can tap into going by the level of success it has experienced in the UK. The company can focus on developing a clothing product line that appeals to young, urbane and career individuals who are not afraid to try out new concepts. These products can be for both sexes with special focus being given to individuals of the ages 15 to 50 of both genders who are conscious of how they look and how people perceive them through their manner of dressing. The majority of the country’s population are aged 25- 65 (Knijn, T., & Rijken, A., 2003, pp. 3-4).
Every good leader has successful skills to accomplish a common goal within an organization. Although the term leader is often intertwined with the manager; a leader’s characteristics are rarely the same in responsibilities. Leaders are developed by the type of organizational cultured that they are derived in. Thus, bringing the skills to designed changes rather than only promote changes as often may be seen in managers. Leadership is then the support of employees by offering a clear concise understanding of an organization needs and therefore brings balance to the task and the relationship of the employees. So what is the purpose of the leadership? To serve others while transforming the company’s mission into actually obtainable goals while all the while overcoming situational