Apple is an international corporation that is involved in design, development and distribution of consumer electronics, personal computers and computer software. It is mostly recognized for hardware such as iPhone smartphone, iPod media player, and Mac computers, and softwares such as OS X, the Safari web browser and iOS operating systems among other softwares. Apple was founded in April 1976 by Steve Wozniak, Ronald Wayne and Steve Jobs with a sole purpose of developing and selling of computers. Since then, it has experienced consistence growth. Today, Apple Inc. stands as the second largest IT Company in the world after Samsung Electronics. Like any other corporation, Apple’s performance has been fluctuating from time to time. This has been attributed by factors which emerge from within the organization (internal factors) and those that emerge from outside the organization (external factors) (Yu & Zhang, 2010). Apple has not been on success always. In 1996, Apple was declared bankrupt and Steve Jobs, one of the founders sought job to save his company (Hoover, 2001). In 1997, the price per each Apple’s share cost $3.30. The company grew and by 2011, the price per share was $339.87 (Martins, 2011).
Internal Factors Affecting Apple’s Performance
Management refers to planning, leading, organizing, and controlling of human and other resources with an aim of achieving goals of an organization efficiently and effectively (Sawayda, 2011). Management has had profound effects in Apple’s performance. The success and high performance of Apple are attributed to Steve Jobs leadership skills. Steve Jobs developed a vision for Apple Company that managers had to follow. Moreover, he built a strong management that would le...
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Mello, A. (1996, 08). Apple articulates its internet plans. Macworld, 13, 27. Retrieved from: http://search.proquest.com/docview/199251271?accountid=38569
Rigby, D. K., Gruver, K., & Allen, J. (2009). Innovation in Turbulent Times. Harvard Business Review, 87(6), 79-86. Retrieved from: http://eds.b.ebscohost.com.csuglobal.idm.oclc.org/ehost/pdfviewer/pdfviewer?sid=ab8bbd1c-70d2-47ca-baf2-2debe6a55016%40sessionmgr112&vid=2&hid=115
Sawayda, J. (2011). Apple Inc.’s Ethical Success and Challenges. Daniels Fund Ethics Initiative. Retrieved from: http://danielsethics.mgt.unm.edu/pdf/Apple%20Case.pdf
Yu, C., & Zhang, T. (2010). Internal factors affecting the organizational internationalization process. Evidence from Huawei case study. (Student paper). University of Halmstad. Retrieved from: http://hh.diva-portal.org/smash/get/diva2:325757/FULLTEXT01.pdf
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