21st century is seen as the era of dot coms or one can say the era of startups with e-commerce ventures. besides all pure plays, many brick and mortar businesses are also joining the same league by entering into e-commerce. Online shopping has become a lifestyle now days but it has its ways back to 20th century. In India IRCTC in 2002 for the first time used e-commerce for booking tickets online and than it was followed by airlines for online booking,and then in 2007 came the discounted model of online retailing i.e..flipkart. Today in India travel and e-ticketing websites alone share 68%of total e-commerce business.After online travel segment, online retailing is the second largest and fastest going segment in e-commerce industry. it is estimated that by 2020 market size of e-commerce retail will grow to USD36.7 billion.
key statistics- indian e-commerce industry
GROWTH DRIVERS: indian e-tailing
-Increased penetration of internet, approximately 402 million internet users by 2014.
-Smartphones: India is the 2nd largest market globally, number grows 54% during 2014,140 million expected to grow 4.7 folds to 651 million by 2019.
-Tablets, it grew 1.7 fold during 2014,expected to reach 18.7 million by 2019,
-ease of shopping: facilitating convenience and revolutionising shopping experience.
-Discounting strategies, deals and discounts and cash back used by e-tailers to entice customers.
-Innovative payment options like CODs and payment wallets, reduced transactional time and improved safety systems.
- changing lifestyles of urban population is also boosting the growth of e-tailers.
all the above stated factors have given boost and momentum...
... middle of paper ...
...how e-commerce retailing is using such firms to solve their reverse logistics issues.
steps should be taken by companies to cut down returns
-monitoring of the customers with maximum number of returns and taking correction action afterwards.
-removing low cost products or products with low margin from CODs categories .
-levying the delivery charges for products on customers which doesn 't involve exchange or replacement.
although the above steps are harsh and companies might loose their some sales because of this, but they have to understand that luring customers with such baits is not a sustainable strategy for business and they might end up with loosing the race. They should instead concentrate on maintaining quality and improving supply chain and adding features to their website so that customer perceived it in a way they have been meant to sell.
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- 1. INTRODUCTION In general, electronic commerce is the process of buying and selling goods or services using electronic systems between organisations and in business-to-consumers (Saxena, 2013). With the passage of time, electronic commerce had become one of the essential characteristics in the internet era. According to UCLA (University of California, Los Angeles) Centre for communication Policy (2001), online shopping has become the third most popular activity on the internet, immediately following e-mail using, instant messaging and web browsing.... [tags: Online shopping, Electronic commerce]
3285 words (9.4 pages)
- In general, electronic commerce is the process of buying and selling goods or services using electronic systems between organisations and in business-to-consumers (Saxena, 2013). With the passage of time, electronic commerce had become one of the essential characteristics in the internet era. According to UCLA (University of California, Los Angeles) Centre for communication Policy (2001), online shopping has become the third most popular activity on the internet, immediately following e-mail using, instant messaging and web browsing.... [tags: Electronic commerce, Online shopping]
732 words (2.1 pages)
- The purpose of this industry market analysis is to explore Alibaba.com, an internet-based company that provides platforms for consumer to business transactions. The e-commerce industry has become highly saturated however there are only a handful of leaders in the industry including Alibaba. Alibaba’s unique business model is designed to create an ecosystem within e-commerce. Thus, cutting operating costs and reaching a larger demographic. Despite its competition, Alibaba is the leading e-commerce company in China and is expected to continue to grow exponentially.... [tags: Electronic commerce, Amazon.com, Marketing, China]
1802 words (5.1 pages)
- 3.2 Overview of Electronic Commerce in China 3.2.1 Internet in China In September 1987, the Chinese Academic Network built the first domestic Internet e-mail node and sent out the first e-mail from China. The universities were the first Chinese institutions to connect to the Internet. In 1990, a number of Chinese universities and educational institute including the Ministry of Education were connected. But substantial growth of Internet was not occurred until year 1994, when the National Computing and Networking Facility of China project opened a 64K international dedicated line to the Internet, which achieved a full-functional connection.... [tags: Commerce]
1621 words (4.6 pages)
- The world is shrinking. The technical term for this change is “Globalization.” Distance is becoming more and more irrelevant with each passing day. A neurosurgeon in the United States can direct a real-time brain surgery halfway around the world, in India, via a camera and a monitor. The modern era is one that is dominated by a growing technology industry. People have devices in their pockets with more computing power than that which was required to land a man on the moon. The internet can connect practically anyone anywhere with anyone else anywhere else, as long as they have semi-decent reception.... [tags: Online shopping, Electronic commerce, Retailing]
2235 words (6.4 pages)
- E-Commerce E-Commerce is a shortened word which means Electronic-Commerce. Vladimir Zwass (2001) defines E-Commerce as the process of carrying out business transactions by the use of telecommunication networks. It involves sharing business information and maintaining business relationships. E- Commerce started as early as 1948 during the Berlin airlift in the form of electronic transmissions (Seideman, 1996). E-Commerce later developed into electronic data interchange (EDI) and in the 1960s, industries cooperated to produce common electronic data formats.... [tags: Electronic Commerce]
2865 words (8.2 pages)
- E-commerce merchants need to employ appropriate methods to deal with any threats jeopardizing their systems. It is the merchant’s responsibility to support the latest security measures and tools to ensure confidentiality of consumers’ sensitive information. Merchants should also consider making statements about their security methods and tools they are employing to ensure security to their consumers. Fraudulent transactions are difficult to detect and e-commerce businesses have many other concerns to worry about most of the time.... [tags: Credit card, Credit card fraud, Fraud]
828 words (2.4 pages)
- Despite its illegal status, the sex tourism industry has become a major source of commerce in several regions of the world, such as Southeast Asia and the Caribbean. Beyond the economic aspect of sex tourism, gender and gender relations constitute highly disturbing and troublesome features within the sex industry, namely the highly gendered “double standard” associated with the industry’s participants, that is, sex workers and their patrons. Throughout the years, gender studies have been consistent in their criticism of prostitution at home and abroad.... [tags: Prostitution, Sex industry, Gender, Sex worker]
1260 words (3.6 pages)
- Dot Com Medicine As we enter this technological age, there is no doubt that every single aspect of our lives have changed due to the influence of information technology in our daily lives from email to healthcare, convenience has become the name of the game saving us time, energy and in many cases money. Information Technology is impacting the way businesses function and the health care industry is no exception to this revolution. Medical practices are beginning to experience how this new vehicle for exchanging information can benefit them.... [tags: Papers]
358 words (1 pages)
- Electronic commerce One of the fastest growing industries today is electronic commerce. Almost anything can be purchased, traded, or sold all via the Internet. A person sitting in their living room dressed in pajamas on a rainy Saturday morning in mid December can hookup to the internet and place their bid on a new chess set for the holidays without ever setting foot in the department stores. They can pay for it with their credit card through a secure transaction and have it delivered right to their door in a couple of days for less than they could get it retail.... [tags: Ecommerce E-commerce]
902 words (2.6 pages)