In Organic We Trust, a Documentary by Kip Pastor

Have you ever wondered if organic foods are actually better for you? What if organic foods are not actually healthy and are just an immense scam from food companies to take your money away from you? In the documentary, In Organic We Trust, the narrator Kip Pastor attempts to persuade the viewers that, although the food system may be flawed, organic foods are actually better to consume. Pastor’s use of pathos and logos in this documentary are extremely credible and well structured, but the ethos Pastor provided in this documentary are not as well structured as the pathos and logos. Pastor does an excellent job in structuring the film In Organic We Trust, in an attempt to send his message across to the viewers. In the documentary in order to prove that organic foods are better than regular industrialized foods, Pastor uses the three different types of arguments pathos, ethos and logos. The film starts off by Pastor introducing himself and stating why he believes organic food are better showing his pathos and ethos. Then, Pastor goes on to explain numerous misconceptions about farming and how foods are grown, therefore showing his logos. Throughout the whole film Pastor explains the truth about farming and not sugar coating anything in order to prove his message.

In the beginning, of this film, Pastor immediately starts the documentary off by demonstrating his ethos by introducing himself. Pastor then headed out to the New York City streets and asked random citizens if organic foods are better than normal industrialized foods. The majority of the citizens replied, “Yes, organic foods are better than normal industrialized foods”. However, when asked why organic foods are better than normal industrialized foods, almost all of the cit...

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...to the viewer’s bias because both sides farming weren’t presented properly.

In Organic We Trust, Kip Pastor attempted to persuade the viewers that, although the food system may be flawed, organic foods are actually better to consume. Overall, throughout the entire film Pastors uses of pathos, ethos and logos were used in a very precise and effective manner. Although Pastor’s use of pathos and logos were better structured that the ethos, all of the three types of arguments were credible and valid. Pastor’s overall goals to educate the viewers about organic food and the food system were extremely observable throughout the entire film. There’s no doubt that Pastor’s message is very powerful and convincing. The motivation behind this film is the reason for Pastor’s success and credibility.

Works Cited

In Organic we trust. Dir. Kip Pastor. 2012. DVD