The most popular mediums of social networking, Facebook and Twitter, were designed in order to provide a platform for people of all ages but with a primary focus on young adults. But how many young adults actually use these social networking sites? A survey done towards the end of 2012 by the Pew Research Center 's Internet & American Life Project concluded that 67% of Americans use any social networking sites, but 83% of America 's young adults use social networking sites (Brenner and Duggan 2-3).
A common problem facing the church today is the increasing number of young adults leaving the church after they graduate high school and move on to attend college. According to The Christian Post, "nearly three out of every five young Christians disconnect from their churches after the age of 15" (Schapiro). That is an alarming rate of 60% of young people disconnecting before they are even out of their house. So if an increasing number of y...
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...liment the page (Caruso). One clever tip to use for the Twitter page is to use a hashtag when talking about a series ideas of the church; this is a unique way to connect with the community (Stetzer).
Many young people and adults have left the church; however, many of these young people also use some sort of social media. There are many different ways for a social media ministry to be started, but I believe that it is crucial for a ministry to be started. A social media ministry needs to be started in order to build and develop relationships and to spread the Gospel of Jesus in a form that many, such as young adults, will be open to hearing because of its relevancy. We live in a world where more and more things are being communicated through technology, so what better way for a church to spread the message of Christ to the masses than through a social media ministry?
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