Although social media provides many benefits to the users and producers of it in current culture, users must be we...
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... of a relationship, but people are even more likely when they can more easily control how these relationships are perceived and handled in their lives through the settings and controls on the social networking site. Gilbert and Karahalios studied tie strength and those relations on social media, and found that the controls and settings that social networking sites include determine not only whether the site is more likely to be used but how. Gilbert and Karahalios also found that the tie strength on social media is a false display of relationships in real life. (p. 219) Weak ties are perceived as strong and vice versa which can become an issue when relationships must be fostered in real life. Internet relationships are less valued than actual relationships, but when strong internet relationships are given attention rather than real ones, the real life value is lost.
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