Globalization And Local Culture

Under the fast developing business world, our world is become a smaller place to do business with the help of Internet and convenient transportations. Globalization is the process to interacts and integrates with people from different places in the world. Along with the globalized business model, the concept of ‘big business’ came out in 1880. It refers to the large-scale commercial business actions. A lot of problems accrued because of the conflicts between big business and local culture. The intention of this discussion is to find out the impacts that big business has had on national or regional culture, and also the solutions can be used to overcome the bad influences.

Various sources have examined the impact of and responses to globalized

Second, people do not born with culture, but acquired during the process of growing up. Families, schools, friends, all of them can be the elements to shape one’s culture. Last but not least, culture is the measurement for norm in its certain level. It is the reference to judge normal or strange. Because culture’s three key features, it causes conflicts when a business go international.

Globalized big business has had a range of impact on national and regional cultures. Three forms of impacts are the decentralizing the power, conflicts between firms and local authorities and the business ethical culture problem. The first problem is the possibility of decentralizing the power if implementation allows corporations to take advantage of local capacities and knowledge to prompt a uniform agenda with sensitivity to the national or community level concerns of

As the growing nations with distinguished histories and cultural interaction in this international economy, the possibility of misunderstanding based on dissimilar expectancies is magnified. Without the understanding of national or regional culture, good communication with the authorities, it is impossible to succeed in the foreign land, even as a leading in the industry. In Sandvik and Storli’s view, a good relationship with the host countries come before the cost and benefit goal. A negative example the case of Unilever tried to enter Norway, a good example is Toyota in Australia. Overall, it is more difficult to conduct successful business globally compares to domestic, but respect and understand local’s culture is always a good