Service and relationship focused is also part of my customer segmentation. Service also varies on sells. Great service always makes customer to come again and again...
... middle of paper ...
...s better because in the same way we can do the marketing segments profile always comes in first place. As segments profile helps to gives the information and lets us know to identify how clearly they could meet the needs which help to select a target market. Therefore, it is the overall attractiveness of the segments. And later we can develop a proper marketing mix. In other words, segments profile enable marketers to develop the marketing mix which will satisfy the customers. As segments profile helps to know about detail description of each segment, as a group of customers. As business owner would use any source of information to do segment profile. After knowing all these information then business owner can do marketing segments. Marketing mix cannot do before segment profile. So, developing a segments profile is more important before determining my marketing mix.
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