Essay about Growing Your Successful Business

Essay about Growing Your Successful Business

Length: 2202 words (6.3 double-spaced pages)

Rating: Powerful Essays

Open Document

Essay Preview

Growing Your Successful Business
Here we will review what is available to get your business off the ground with the traction it needs to become sustainable.

For some, promoting a business can be a huge challenge. Sharing what is so much a representation of who you are – your passion – can be scary. Take a deep breath and just start. This guide will make it easier, more fun and certainly cheaper.

I always found public relations (PR) to not only be more effective than advertising, but much less expensive. With the Internet, your potential to spread the word is exponential. This viral marketing as it is called, relies on Web 2.0 or the social media phenomenon to spread the word for you. The premise is that you have a hot product or service and the gossip of the Internet quickly shares the news. The flip side is that if your service or product is poor, the word will spread even quicker so you need to make sure the quality is present before you start promoting

As simple as the premise might be, it usually takes work to create it. The work might be getting known through having your own network or following before you introduce the world to your business. It might be connecting up with someone else’s network, such as a friend who has a large list of “friends” on Facebook. If you’re going for the Internet buzz, you need a web site or blog where people can find you.

Many of the resources at the end of this book will give you specific directions on how to market your business. My suggestion is to start with what excites you. Find a way to share your passion, and then keep expanding your venues.

Today having a website is as necessary as having a business card. But unlike business cards, they can be free...

... middle of paper ...

... friendly web-based accounting program. If you invoice customers, it integrates with FreshBooks, an online invoicing service. What made Intuit’s products so popular is the basis of Outright. They all use check register interfaces; you enter in transaction details and get quick and simple access to the general health of your business.

Some people are concerned about using the Internet to hold and manage financial data. Over the years, the security of these services has been proven. For others, there is a trade-off of not having the full range of options or control offered by purchased programs.

It’s almost fun to use these programs. You’re just relegated to imputing data; the programs do the rest. One caveat – make sure you set up your accounts correctly. You may want your CPA to guide you with this, as you don’t want to enter your data in the wrong accounts.

Need Writing Help?

Get feedback on grammar, clarity, concision and logic instantly.

Check your paper »

Marketing is Essential for Growing Business Essays

- The marketing of a business plays an essential role of growing any business. The way a business is marketed can determine whether the community will support the business and the success of the business from beginning to end. Implementing a marketing strategy can be hard because everything has become so contemporary. In previous years, a simple commercial or ad in the local paper would let potential and returning customers know what was selling, popular, or desired in the a store. The advertising would also let customers what was taking place in a local market or neighborhood....   [tags: advertisement, open heart, social media]

Powerful Essays
749 words (2.1 pages)

Launching a Successful Digital Mobile Business Essay

- Introduction Since I was a child the idea of being a business owner has been a dream of mine. I never knew the requirements of starting, running or growing a business; however, I knew I needed to design a product to sell. In the 6th grade I approached my parents and told them when I grow up I want to own a business. I vividly remember my Father laughing while my Mother smiled and told me that it took a lot of work, time and experience to own and run a business. I decided to do some research, getting on the family computer I found out that a popular way to develop a business was to learn computer programming and write software....   [tags: Apps for Business]

Powerful Essays
2111 words (6 pages)

Monster Bevrage Corporation Business Analysis Essays

- Monster Beverage Corporation The Hansen Beverage company (recently changing their name to Monster Beverage Corporation on January 5th of 2012), was a family owned and operated company in the 1930’s, selling freshly squeezed juices to local film studios. In the 1970’s, one of the Hansen brothers decided to transition their beverage business into marketing ‘natural sodas’. This was the upturn of the company that led them to where they are today. Today, Monster Beverage Corp. has transformed into the largest energy drink company in Canada with sales of more than $ 2.1 billion in 2012....   [tags: Business Management, Energy Drink]

Powerful Essays
1792 words (5.1 pages)

Essay on Business Ethics and the Global Dimensions of Business

- Business Ethics and the Global Dimensions of Business This inclusive analysis was developed after an initial consultation with the C.E.O. of XYZ Construction, Inc. where the implications of expanding the construction company into Asia were discussed. The issues to be examined are the varied aspects of implementing a global business expansion. Time wise there is market potential for this opportune endeavor. However there are potential difficulties and risk that need to be considered before an international expansion is implemented....   [tags: Business Ethics ]

Powerful Essays
1404 words (4 pages)

Successful Organizations and their Leaders Essay

- Organizations all over the world have their leaders to thank for their company’s success. Without good leadership organizations today would not be as successful. Many organizations invest millions to ensure that their leaders receive continuous training. Some of today’s big organizations like Apple, PF Chang’s, McDonalds, FedEx, Lockheed Martin, and Procter and Gamble have their phenomenal leaders to thank for their success. Most of us are familiar with the computer company called Apple. Apple is a giant in the computer industry and is well known amongst their competitors....   [tags: Business Management ]

Powerful Essays
1998 words (5.7 pages)

Utilizing Jazz as a Model for Sustaining a Successful Business Essay

- Jazz is a form of music that is characterized by improvisation, syncopation, and usually a regular or forceful rhythm. It strives off the ability of musicians to constantly create and add new elements that consistently revolutionize the sound. Business in the 21st century, in a way, does the same thing. It strives off the ability of its employees to consistently create, and innovate the business. In fact, one can use Jazz as model for sustaining a successful business. Jazz music, like most forms of music, is based off the fundamentals and structure of classical music....   [tags: innovation , creating new technologies]

Powerful Essays
970 words (2.8 pages)


- SUCCESSFUL AFRICAN AMERICAN BUSINESS OWNER DAVID STEWARD CEO & FOUNDER, WORLD WIDE TECHNOLOGY David Steward grew up in a Christian home in a small town of Clinton, Missouri. As a teen, he lived through the racially tense ‘60s, attending segregated schools, sitting in the balcony of the movies, and being barred from the public swimming pool. David doesn’t harbor any negative feelings about having to endure those days, especially since his mother warned him against becoming bitter and resentful....   [tags: essays research papers]

Free Essays
675 words (1.9 pages)

Essay on Ethics In Business

- Ethics are very important to all business people. Yet, many neglect ethics as an important concept that has a major impact upon a person's success as an entrepreneur and investor. Consider something as simple as sales. Many would-be entrepreneurs actually hate the sales process, which is a serious disadvantage, given that generating sales is a company's most important activity. In Flying Solo: How To Start An Individual Practitioner Consulting Business, Stuart Walesh says new consultants often associate negative connotations with marketing....   [tags: Business Ethics Morals]

Free Essays
892 words (2.5 pages)

Business Report Essays

- This report is to show Helen Marsh and Brian Taylor the problems of their business in more detail than the report give (case study). I will outline and investigate further into the following matters: Growth Performance Management REPORT- SOFTWEAR SYSTEMS Executive Summery In this report I have given a lot of research into the relevant subjects. I think that the way I have looked at the possibilities will help Helen Marsh and Brian Taylor overcome some of the obstacles in their organisation in order to make there business successful....   [tags: Business and Management Studies]

Powerful Essays
3933 words (11.2 pages)

Essay on Business Strategies

- Firstly, new technology beening a strong growing part of economics in recent years all around the world. Technology progress is the world economic development prime motors. The advance in technology not only naturally has provided the advantageous method for the transformation, also changed various countries' strength contrast. The government more value the important of new technology. Every new technology created a number of rich people. Those few people know what most of people don’t know, that’s why they can make money....   [tags: Business Management Strategy]

Free Essays
1619 words (4.6 pages)