There is limited literature offering specific theories that clearly explicate the connection between mediated representation of genders and audience identity, yet some conceptual resources can be used to address the relationship between media representation and its impact on the way the audience perceives the self. Before looking at the theoretical foundation of media representation of genders, I will provide a brief description of how genders and identity are constructed in history.
A major factor contributing to the longevity of gender roles is cultural hegemony. Within this system, binary thinking of masculinity and femininity is fundamental to the constitution of sex roles and later the conceptual development of gender role theory. These binary oppositions have always dominated cultural discourse and their underlying master narrative where “men and masculinity discourses occupy the dominant centre of rationality, displacing women and their femininity to their seemingly emotional margins” (Knights and Kerfoot, 2004). This inescapable social hierarchy based on gender distinction and the construction of “masculine hegemonic stories” “obstruct the development of sexual equality” (Knights and Kerfoot, 2004), subordinates and suppresses women in relation to men. For example, traditional oriental cultures are heavily influenced by the teaching of Confucius – a system of social rules and etiquette that have been criticised for creating “traditional chains oppressing women and preventing their full equality with men in political sphere as well as their quest for political power” (Tangeraas Hansen, 2014). Confucius teachings accepted the subservience of women to their husband and children as natural and proper, strength...
... middle of paper ...
...self-presentation and ways to find happiness.
I cannot bring this discussion to an end without emphasizing the conflicting interaction between “the ground-in power of the old ways of doing things and the power of new ideas” (Gauntlett, p.287). In some parts the media still likes to foster forces of tradition and conservatism while in other parts of media culture it puts out a whole spectrum of messages that help to create spaces for greater diversity of identity. This element of contradiction means that the media establishes a non-linear, non-straightforward relationship with people’s sense of identity, gender and selfhood; and it is the multiplicity of messages disseminated by the media that sometimes creates an open realm of possibilities where individuals use the media as a resource to “think through their sense of self and modes of expression” (Gauntlett, p.288)
Need Writing Help?
Get feedback on grammar, clarity, concision and logic instantly.Check your paper »
- The discussion of feminism and gender within society is a controversial and often confusing subject within today’s world. While this conversation is not new whatsoever, it seems to be a hot one as we come to the end 2016. The subject brings forth many questions on how to break the barriers of gender roles and gender norms, and in addition stressing the importance to address these topics. As we look into the two articles: Raising Two Boys as Feminists Without a Mother and Against Silencing: Why All Writers—Even White Men—Should Discuss Gender, these two essays both speak on their own personal experiences facing a misogynistic society and their efforts dismantling gender norms.... [tags: Gender, Feminism, Gender role, Woman]
957 words (2.7 pages)
- Courage is not simply about how well you deal with fear, how many noble deeds you accomplish, or how you overcome life threatening situations. Courage is the practice of determination and perseverance. Something like, an unwillingness to abandon a dream even when the pressures of society weigh down on your shoulders; society will make you feel tired, humiliated, broken, and confused. Actually, it can be effortlessly said that daily courage is more significant than bouts of great deeds. Since everybody undergoes demanding circumstances on a daily basis, and most of us will not be called to perform a great deed, courage comes from those daily struggles and successes.... [tags: Gender theory, writing]
1199 words (3.4 pages)
- • Gender- the gender of the audience to whom I’ll be presenting in front of will consist of both male and female genders. At the University of Michigan students here are considered equal no matter if they are male or female. The audience is made up of 11 female students and 6 male students. The topic I need to consider should be not be specifically gender linked for an audience that has mixed gender. • Age- The audience will consist of younger adults between the ages of 18 and 21 years old. I do in fact fall into this age range, so I could include a topic that I am interested in.... [tags: Audience theory, Audience, Education, Gender]
1099 words (3.1 pages)
- Societies have always had traditional ways of life, such as, gender roles, celebrations, religions, educations, etc. Gender roles vary in different countries all around the world from relative status, labor, marriage, inheritance and socialization such as education and child care. As the years go by traditions begin to change, and people alter their ways of life. A wide variety of things are now more accepted in today’s time. Traditionally in the United States women are the nurtures and men are the money makers.... [tags: Gender Roles]
1499 words (4.3 pages)
- Gender Roles in The Awakening The 1890’s were an era of rapid social change in regards to women’s rights. In 1893, Colorado was the first state granting women the right to vote with Utah and Idaho following soon after in 1896. This soon set momentum towards of ratification of the 19th Amendment in 1920. It was in 1899 the Kate Chopin published The Awakening, a novel telling the tale of a suppressed mother, Edna Pontellier, and her desire for something more in her life. Literary scholars consider Chopin’s The Awakening as a subtle yet effective portrayal of women of the late 19th century and consider it as an important piece of the feminism movement.... [tags: Gender Roles]
943 words (2.7 pages)
- Gender socialization and gender roles have always existed in society. When analyzing gender roles, they are not always equal or consistent when comparing cultures, however, the expectations of females and males are often times clearly defined with a little to no common area. The Japanese culture is an example of the defined gender roles that change over time. According to Schafer (2010), because “gender roles are society’s expectations of the proper behavior, attitudes, and activities of males and females”, they must be taught (p.357).... [tags: gender roles, samurai, japanese culture]
1183 words (3.4 pages)
- children’s television found that there is a clear imbalance between male and female characters, with twice as many male characters than females. These television programmes also often represent male characters as dominant and strong and female characters as passive thus enforcing gender stereotypes (Witt, 2000). Examples of gender stereotyping can be found in the Disney princess films which are particularly popular with children of all ages. England et al (2011) conducted a content analysis of Disney films and found that the female characters, namely the princesses, were responsible for the domestic work and the princes were portrayed as highly assertive, powerful and strong.... [tags: Gender role, Gender, Female, Male]
1493 words (4.3 pages)
- The dynamics of the characters and relationships represented in Bernard Shaw’s Man and Superman have created a buzz of critical debate among the world of theater for the past century. The focus typically remains on two of the main characters, Ann Whitefield and John “Jack” Tanner, in an effort to examine in entirety whether the characters represent gender roles that oppose the accepted social norm or whether the characters actually support the typical gender roles. Bernard Shaw, when viewed by the standards of his time and perhaps modern society as well, constructed a dramatic representation that is supportive of the political ideas concerning the social equality of the sexes.... [tags: Characters, Film Analysis, Gender Roles]
1367 words (3.9 pages)
- Through a character analysis of Jack Tanner and Ann Whitefield, Carpenter examines the sexual purification displayed in Shaw’s play; “The mainspring of the plot is clearly Ann Whitefield's relentless desire to bear Jack Tanner's children. […] Ann's climactic seduction of Jack and her resultant climax are set squarely before the footlights, […] depicted in a shrewdly inoffensive manner, however: one implied by Shaw's description of the play as a dramatic "distillation" of sexual attraction” (Carpenter 71).... [tags: Characters, Film Analysis, Gender Roles]
1828 words (5.2 pages)
- During an in class discussion of the book 100 Years of Solitude, a fellow student suggested the women characters seem to be much more stable than the male characters. She stated that, “the women are the ones who take care of the house while the men go off and fight their silly wars.” She continued to note that the men seem to constantly immerse themselves in useless projects while the women are forced to take care of the home and dissuade their husbands’ irrational need for adventure and change.... [tags: Gender Roles]
1018 words (2.9 pages)
- How Does Color Affect Us On A Subliminal Level?
- The Perception Of Police Officer Ryan Is A Microcosm Of America 's Racial Climate
- Childhood Course Adversity Models Point Of Premature Sexual Activity And Adolescent Pregnancy
- The Cause Of Bulimia Nervosa
- Case Study Of Eboni Logan
- The Apartheid Of South Africa