Film trailers are used to advertise new films on the television.
In the trailers they use diverse camera angles, lighting, sound effects, music, slow motion/ fast forward. This will attract an audience to watch the film. I will be writing about 3 different trailers in this essay; ‘Shrek, High Heels and Low Lifes and a Knights Tale’. I will be discussing the similarities between all 3 trailers, listing my favourite trailer and giving reasons and explanations. At the end I shall conclude my opinions and will sum up my findings and state the effectiveness of each of the trailers.
Firstly I will be writing about ‘Shrek’. ‘Shrek’ is an animated comedy film about an ogre trying to get everyone out of his swamp. He goes to rescue a princess from a tower guarded by a dragon to get permission from the king to get everyone out of his swamp but instead he falls in love with the princess.
In this trailer it shows lots of different camera angles such as over head shots zoom in shots etc. their lighting is very bright and colourful, although when something bad is happening like when the dragon tries to burn them at the beginning it was dark and gloomy. The sound effects included screaming and the dragon roaring. The music was very cheery and groovy once you got to the middle of the trailer but at the beginning it was slow. They used slow motion to attract the audience.
I think that the film is for everyone but particularly for families and children. It is aimed at both genders. I think that the director used all of these techniques to attract the audience that he has targeted. They also mentioned t...
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...ant to see. All of these trailers are effective to make the audience and the public want to watch the film and need all of the techniques to show how good the film is and what it’s about. The producers would make much more money by advertising the film to people because if no one knew that it was in the cinemas no one would go and watch it. ‘Shrek’ was effective because it made me interested in the actors/ actresses that starred in the films. ‘High Heels and Low Lifes’ was effective because it wanted you to be one of the actresses that were in it and as it shows that women can be tough too as well as men. ‘A Knights Tale; was effective because it made you want to know the rest of the story and therefore made you want to watch the film. I think that all of the films would make me want to watch them because they were all intriguing and seemed to have good story lines.
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