Exemplary Leaders

1223 Words3 Pages

Exemplary Leaders in Managing Diversity

In today’s global market organizations are challenged with gaining and sustaining a competitive advantage while simultaneously managing a diverse workforce. Hence, to achieve these goals requires leaders with vision, commitment, and an understanding of how diversity can positively impact business objectives. Thus, the strategy used by Louis Gerstner, former IBM CEO, to transform the way in which the company managed diversity to meet market changes was examined.

Case Study: Louis V. Gerstner, Jr. IBM

Background

Louis Gerstner became CEO of the International Business Machines Corporation (IBM) in 1993. Gerstner graduated magna cum laude from Dartmouth College with a degree in engineering in 1963 and received his MBA at Harvard University in 1970. After college Gerstner worked as a management consultant for McKinsey & Co. While there, Gerstner rose through the ranks becoming one of the youngest partners in the firm’s history. Hence, Gerstner’s meteoric rise was due to his business acumen.

In 1978 Gerstner saved Penn Central Railway from bankruptcy and overhauled its operations. Also, prior to becoming CEO of IBM, Gerstner held a series of high profile positions including executive vice president of travel and expenses for American Express and CEO of RJR Nabisco. However, by the time Gerstner became CEO of IBM it was considered by many the most difficult job in America (Encyclopedia Britannica, 2011).

Philosophy

IBM values diversity and has so for quite some time. Hence, before being a diverse company became popular or was politically correct IBM embarked on becoming a leader in diversity. Hence, as a result of the company’s pioneering efforts, of the top 50 diverse co...

... middle of paper ...

...nt in particular and overall success in general is due to Gerstner’s passion.

References

Canas, K.A., & Sondak, H. (2010). Opportunities and challenges of workplace diversity: Theory, cases, and exercises. (2nd ed.). New Jersey: Prentice Hall.

Diversity Inc. (2011). The diversity inc top 50 companies for diversity. Retrieved from http://diversityinc.com/the-2011-diversityinc-top-50/no-7-ibm-corp/

Linden, B. (2011). Diversity done right is a competitive advantage. Retrieved from http://asiasociety.org/business/economic-trends/diversity-done-right-competitive-advantage

Lou Gerstner. (2011). In Encyclopedia Britannica online. Retrieved from http://www.biography.com/people/lou-gerstner-39353

Thomas, D.A. (2004, September). Diversity as strategy. Harvard Business Review. Retrieved from http://www.tedchilds.com/files/HBRDiversityStrategy04.pdf

Open Document