The job of an event planner is complex and multi-faceted. They are faced with managing other vendors, organizing logistics and budgets, event registration, marketing, managing guests, and making sure the overall event goes off seamlessly. In the movies, event planners are running around with giant binders full of loose sheets of paper flying arounda total organized mess. With the technological advances that are developing, the job of an event planner is becoming a little easier, allowing the planner to be more efficient and thorough—although, stress does come with the job description.
As stressful as planning events may be, technology has provided innovative ways to make long and tedious task be complete with just a few clicks. Event planners must have an understanding of what exactly their client is looking for. They need to have a good idea of how to satisfy the client and how to make things happen so that the event runs smoothly and every detail is perfect. Events can range in size and complexity which is why event planners need to be versatile and prepared for whatever the client has in mind for their event. New technology allows the event planner to actually focus on creative ideas and client satisfaction rather than sweating the details and logistics.
Eventbrite is online software used to help plan meetings and events. Eventbrite is very user friendly, but compared to other software it is more basic. Eventbrite collects the contact information from the attendee in order to communicate about the event information. Once contact information is gathered the event organizer can choose to create customized company branded email marketing correspondence using the tools Eventbrite provides. The main characteristic...
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...orth every penny.
References
Cvent Inc. (2011) Online Event Registration Software, Event Management tools, & Web Survey Solutions. Retrieved from http://www.cvent.com/
Eventbrite.com. (2011) Online Event Registration. Retrieved from http://www.eventbrite.com/
Stephanie Marcus. (2010, October 24) The Future of Event Planning and Social Media. Retrieved from http://mashable.com/2010/10/04/event-planning-social-media/
References
Cvent Inc. (2011) Online Event Registration Software, Event Management tools, & Web Survey Solutions. Retrieved from http://www.cvent.com/
Eventbrite.com. (2011) Online Event Registration. Retrieved from http://www.eventbrite.com/
Stephanie Marcus. (2010, October 24) The Future of Event Planning and Social Media. Retrieved from http://mashable.com/2010/10/04/event-planning-social-media/
The company has self organizing team and use groupware, emails and blogs to communicate with the customers.
The first of the two careers to be analysed is an event manager, sometimes also called event organisers or event planners. Prospects UK (2012) describes event managers as being the ones responsible for event production from its conception, right through to its completion. This can include the initial planning and organisation of the event, the development of a management plan to assist in the preparation (Gascoyne Development Commission, n.d.), and the coordination of all aspects of the event on the day its being held (Prospects UK 2012). This career was chosen as I feel like I would enjoy the creative aspects of planning my own unique, memorable and enjoyable events.
A wedding coordinator is definitely a must for taking that stress off your shoulders. You won’t have to fight tooth and nail for that wedding hall, or haggle with that wedding giveaway shop that doesn’t seem to know what they are doing. Your wedding coordinator will gladly take that bullet for you. However this doesn’t mean that you always have to leave your decisions to the wedding coordinator. For example, a wedding coordinator might have double-booked your wedding date and end up messing up your dates. Instead of saying that you totally understand and that it’s cool, let them know that you were disappointed and you would take your business elsewhere. Keep in mind that wedding coordinators juggle at least 4 weddings at a time so mistakes can happen. Once they see that you mean business and you’re not a push over, they’ll make things clearer next time and they might even offer your discounts you never knew existed. If you accept everything a wedding coordinator does, whether g...
Customers seek event planners to assist in some aspect of an event, whether that event is celebration, business conference, promotion or rallies, or commemorations. Often individuals find that they lack the expertise and the time to plan events themselves. Most people who employ event planners for these types of parties are in the middle- to upper-income levels and have some spare income but no spare time. While the nature or reason for events will vary, there is basic framework that with a little customizing, will match the needs of each customer. ABC Events will focus on celebration of family events. This company will goal is to develop a package of services that meet the needs of customers. There are five reasons a customer can benefit from hiring ABC Events.
A Event/Party Planner uses a valued proposition that is the business or marketing statement of the company. This proposition will summarize why a consumer should buy a product or use Deb’s Event/Planning Service.. In the proposition we are trying to convince the potential clients and customer that our product or service has value and quality better than similar ventures. Event/Party Planning is a service to help clients eliminate or provide less stress of planning major life events, such as anniversaries, retirement, wedding and baby shower, church
From 2001 2002 there was a 23% increase in the construction of sports stadiums and arenas with costs of those facilities upwards of $7.8 billion. The growing global sport industry requires that sport facility and event management keep current of new and proven management techniques. Sport Facility Management: Organizing Events and Mitigating Risks by Ammon, Jr., Southall, and Blair, provides readers with a basic introduction to elements of facility management for the full range of sporting and entertainment events. There is a high demand for individuals who are educated and trained in facility management, event organization, and risk management and since the September 11 attacks there has been a great emphasis placed on facility and risk management. Each chapter provides theoretical foundations and practical applications for each critical phase of facility management. The authors provided photographs, case studies, and industry examples to assist the reader in gaining an overall basic, picture of the sporting event and entertainment industry today. The book provides in-depth discussions about positive advances that have made the entire experience easier and more comfortable for fans; and about the negative economic and cultural consequences for sport events after September 11 2001.
Event planning process is a process that the event planners should follow in order to make the event run smoothly and help to avoid problems that could be occurred in the event. According to Shone and Parry, there are 5 main components of the event planning process, which are objective and getting started, planning (draft outline plan), organizing and preparing the event, implementing and divestment/legacy.
It will provide the necessary tools, techniques, examples and methods to sponsor and exciting and profitable event
Before the expo, sit down with your team who are entitled to attend the expo and formulate a well thought-out plan for post-show activities. This ensures that everyone is on the same page and knows what to expect, and what is expected of them upon return.
The barriers of entry that could possibly affect the market in which my event planning business operates is brand loyalty and economies of scale.
From business conferences to weddings, there are events going on all around us, and where there are events there are event planners constructing it, putting it all together, while making everything run effectively. Event planning is always unpredictable and you need to be always ready for any problematic situation that may occur. When starting out there is a great chance that problems will occur that one will not prepared to face, but this is all a part of the improvement process. These situations should be looked at as a learning experience and should give you some ideas of how to improve one’s event planning skills and one’s own business. Because of all the hospitality, craziness, and personal gratification, I have chosen to become an event planner.
(2012) noted, capital is a vital part of resources of events management, and Goldblatt (2014) stated the primary reason cause unsuccessful events planning is fail in financial management. Because financial decisions occurred alongside the event, as a result, the skill of maximising the effectiveness of money resource in the events management is considerable for events managers. The key skills in effective financial management includes creating an accurate budget and maintaining sufficient balance, different financial strategies should be applied according to different objects of the events , for those for-profit events, selling products is the event organisers’ purpose such as the new product launch of Apple Inc., which the income exceeds costs. For more general events that for the purpose of leisure, however, budgeting is one of the most difficult challenges from the start of the events planning, which based on limited information and assumptions (Goldblatt, 2014). Hence the event managers need strong capability of analysing the previous events’ financial history with the current economy environment, to estimate the total cost appropriately. When conducting the event’s plan, maintaining a balance in the financial account requires the event managers make effort in aspects of reducing the cost and increasing revenues, which test the event managers’ skills in making the best of fund. In 2008, China successfully held the 29th Olympic Summer Games under the global economic crisis, which achieved a balance of more than 1 billion yuan by the National Audit Office’s supervision, but with the existed problems of over-budgeting and underutilisation of some projects and materials, which still conducted the fund-raising under effective control (BOCOG, 2010). In a result, an effective financial management needs rational anticipation on the problems (budgeting) and making the most use of the resources (keeping financial balance). In addition, the costs of
The first strength I would bring to the event planning industry is my ability to budget and manage money. With my personal finances, I am very strict about my spending habits, and I am constantly trying to find ways to save money. For example, I spent hours this past weekend researching the best deals on kitchen supplies for my house next fall. I made a spreadsheet of all of my options that fit the perfect balance between price and quality along with dozens of promo codes that could apply, and it quite literally paid off. My ability to organize and manage my own money as well as to save money would be beneficial in the event planning industry. I would be able to offer my clients various options based on a wide variety of different budgets. Prioritizing is key; it is important to determine which areas would be most
After researching the impacts events have on regional development I have come to agree with the statement ‘The events industry is an effective and appropriate vehicle for facilitation of regional development’. The significance of this thesis is to critically discuss and demonstrate an understanding of the relationship between the events industry and regional development while also providing an understanding of the history of events and the increasing significance of the event industry in contemporary society. Real life examples from around the world are used to recognize and justify the event industry as part of the tourism sector and explore specific implications to event management. Various sectors of the events industry are identified and discussed to support the theoretical discussion on how the events industry is an effective and appropriate vehicle for facilitation of regional development.
Marketing can play a crucial role in searching and discovering efforts and for identifying new markets to promote an event. It should include other classic elements and marketing such as promotional campaigns, advertising and telemarketing to bring all of the event goals to life.