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A. In Kin’ career path; he has been gone through a lot. In 1993, he used to take the “Computer Science” as his major. However, after one year, some of the college counselors encouraged and suggested him to explore in different area in order to gain more experiences. Therefore, he decided to work for the school magazines. During that period of time, he needed to help the school magazines to write the obituaries, covered court trials and even worked with the editors in order to learn how to generate different story ideas. Even though all the skills are seems more related to the journalism, it still provides him a lot of valuable skills for PR professionals. Working for the school magazines is not only helping him to explore his passion towards the work of Public relations, but also acts as an extremely important starting point for his successful career in the future. After graduation, he tried to find some PR jobs in his small city. With limited options and virtually no PR agencies in his city, he started to question himself, “What is the propose of beginning as a public relations?” Fortunately, he did not give up his dream and he even move to California to search for a job to land some work experience at a small PR company before he worked with B2B high technology PR agencies. Every time when he is tired and wanted to give up his career, he always reminds himself the sense of passion and determination he used to have. Moreover, in the past years, he learnt that gaining experience can be very important in order to success in such a competitive industry nowadays. H realized that surrounded by PR professionals who had deep industry knowledge and expertise is hard to become outstanding, therefore, he has to reinforce his skil...

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...achieve the best results are necessary, so never give up easily at the beginning.

E, Any last thoughts about PR in general?

A public relations is actually acts as a solid under a well-designed foundation. Without a strong and reliable solid, none of the buildings can successfully withstand the ravages of time and weather. Their responsibility is to deliver the message of the company into their targeted audience and through the managing and controlling to influence people's perceptions; their arrangement of behaviors can lead to the achievement of the client’s objectives eventually. And for Kin, PR is more of a personally trait or personality make up. However, the core is all related to the ability of communication. On the other hand, PR should always create a sense of ethics and integrity since it is the fundamental to the profession’s role and reputation.