henry

Henry Mintzberg comes out with an idea of five types of strategies in 1988, which are strategically can describe as a plan, ploy, pattern, position and perspective. He developed these five types of management strategy into 10 “schools of thought”. This strategy can be a helpful scheme to categorize the field of strategic management. He briefly explain on each school and give a comment on that. To this point, it acts a very good overview of the entire field of strategic management (STRATEGIC MANAGEMENT, 2014) these 10 schools of thought are as follows:

1. The design school

Strategy formation is a process of conception. It is easy to understand and have its own uniqueness in a designed process. The internal circumstances of the organization are equivalent with external situations. It helps the organization reduce ambiguity toward decision should be taken. (ANSOFF, 2014)

2. The planning school

It is a formal process. In a word, it is processed step by step that the organization make based on the analysis circumstances to the execution of the strategy. It helps the organization understand better what they should do. As a result the organization can control the flow of the process well and enables allocate the resources efficiently. (Examining the Factors affecting Successful Strategic Management, 2014)

3. The positioning school

It is an analytical process. The business will be placed in their context of its industry and see what can be done by the organization to improve its positioning within the industry. It helps the organization operating their business more standardized. It is very useful in early stage of strategy development.

4. The entrepreneurial school

It is a visionary process which focus on the chief executive. It...

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