harley davidson

Better Essays
Information Technology

The website of Harley Davidson gave us a new concept of Motorcycles! The extension of this website is exceptional. The virtual Customer Service in this website is notorious and extremely helpful. From other motorcycles websites this is one of the most professionals ones where the customer can get a flavor of the company from products up to their businesses profits and others...Harley Davidson publishes material related to all aspects of their motorcycles and provides to their own and the general public good information, expanding their products and other services with local information for countries around the world. Their information and technology, including digital libraries, metadata, authorization and authentication, electronic journals and electronic publishing, telecommunications, distributed systems and networks, computer security and intellectual property rights, technical standards, geographic information systems, desktop applications, online catalogs and bibliographic systems, optical information systems, software engineering, universal access to technology, futuristic forecasting, library consortia, vendor relations, and technology and the arts.

"Put your ass on some class," reads one (not necessarily official) Harley-Davidson T-shirt that I saw in some of the pictures while I e-shopping on EBay!. I want to show with my presentation a little taste of harley’s communication systems with the public, their investment in Media is amazing and the strategies used are well combined with today’s technology of advertising and marketing directed to all customer around the world.

Harley-Davidson is the only major US maker of motorcycles and the world's No.1 seller of heavyweight motorcycles. The company offers 32 models of touring and custom Harleys through a worldwide network of more than 1,300 dealers. Harley models include the Electra Glide, the Sportster, and the Fat Boy. Besides its bikes, Harley-Davidson sells attitude and position -- goods licensed with the company name include a line of clothing and accessories (Motor Clothes). The company also makes motorcycles under the Buell nameplate. Harley-Davidson Financial Services offers financing to dealers and consumers in the US, Canada and European market.

Harley-Davidson Inc. People:

• Chairman & Chief Executive - Jeffrey L. B...

... middle of paper ..., gain a good attention in detail the Harley-Davidson Cafes, located in various cities including New York City and Las Vegas, These booming restaurants provide Harley enthusiasts with great food, souvenir merchandise and the possibility to see unusual biker memorabilia. This makes Harley one of the most recognizable symbols in America today. The devotion to its existing customers has produced a loyalty that is enviable by many other companies.

My Conclusion

When I was developing this work I felt I had too much information to present. I was happy preparing the presentation on PowerPoint and seeing the pictures and creating the whole arrangement was very difficult but enjoyable. Without much computer guidance this tasks was part interesting and part difficult when dealing with information to get it right in excel and Access, I normally use the Word and PowerPoint programs to develop most of my assignments but never had to deal with the other two at all. I feel I should get more guidance and practice with those programs perhaps more often, but I feel confident to know the use of the computers and Internet as well as the other programs mention above.
Get Access