Conclusion The research demonstrated that the airlines industry has been extremely competitive with many players thus increasing the need for Tiger air to be innovative in its services development in order to retain its market share with other airlines. As businesses are continually growing and globalising, Supply Chain Management (SCM) becomes more and more complicated. Coordination and collaboration with networks of suppliers and customers are critical to a firm. An effective e-SCM system can determine a company to whether cost overrun or earn more profits. This is the importance of the right strategies for business information system as it will make the most significant difference. In conclusion, companies must stay flexible to respond rapidly to market changes in order to gain competitive advantage. Recommendation Up-to-date supply chain applications are being developed which lets current applications outmoded soon. For this reason, companies applying e-scm are ceaselessly changing in order to keep pace with the latest technological and financial trends. Tiger air must keep in touch with suppliers and customers all the time to learn about the industry changes and thereby manage their operations effectively. It is recommendable for them to track the latest news from e-supply chain software. Many of these softwares comprise information about your business, like warehouse and inventory. Here are some recommendations for Tiger air: 1. Use your electronic systems to receive important news feeds from internet for online supply chain management. It is necessary to register with news feeds of instant reports that keep you updated regularly. It can make you avoid missing any special announcements and information of e-supply chain ma... ... middle of paper ... ... the report is to provide a long term strategies for Tiger airways. The porter’s five forces industry analysis provided Tiger air a better understanding of the level of competition in the airlines industry in the world market. The bargaining power of suppliers, buyers, the barriers of the new entrance, substitutes and the competitive rivalry was measured during the analysis. This report indicated that the level of the competition among the airline industry is very high. Many of the data was collected from the industry and government business reports in the world market. The findings from the analysis provided Tiger air an opportunity to adopt new strategies such as using the ERP system. It was recommended that e-collaboration and e-supply chain management with suppliers and customers a larger market share in the airline industry a reasonable level of sustainability.
It has stayed relevant to the market through its propelled philosophy of relationships to generate profits in the business. Since its establishment in Monroe, Louisiana the once tiny airline has stretched to greater heights serving in 6 continents. It has also established a distinguishable name among its competitors with a reputation of leading customer services. However, even as an established venture, the company needs to maximize its profits in order to stay in business and expand in to new territories beyond its conquered boundaries. A strategic analysis was carried out by our team to establish the company’s current situation. A SWOT analysis was performed to come up with three referenced, strategic alternatives. This alternatives are meant to act as a strategic guidance to the company in order to enhance growth. The strategic recommendation provided will improve and enable the business to cope with the competitors while the implementation of the strategy section will outline the way to go about achieving these alternatives in the business setting. Lastly, we put up a discussion on the evaluation procedures and necessary controls for the
Supply chain management is connected with the flow of products and information between supply chain members and organizations. New development in technologies enables organization to get correct information easily in their premises. Technologies used are helpful in coordinating the activities which manage the supply chain. By this the cost of information is decreased because now we have increasing rate of technologies. In an integrated supply chain where product or raw material and information flow in a bi-directional we as managers needs to understand that information technology is more than just computers.
EconEdLink. (2005). Airline mergers, software industry: Conte markets. EconEdLink, Retrieved January 14, 2005, from www.econedlink.org.
On the surface, the players in the U.S. Airline Industry appear to be in an enviable industry filled with glamorous perks and a solid business model. However, analysis paints a different story. Digging deeper reveals significant issues with little possibility for industry wide solutions, therefore making the industry unattractive.
Many elements of Delta Airlines are described in detail, within this paper. There is a breakdown of the external and internal factors, using external and internal analysis. Porter’s Five forces are used to create the external analysis, and the key factors for Delta are power of buyers, and rivalry. Delta’s competitive advantages are identified as customer service, sustainability, brand image, strong strategic alliances, and corporate travel. Delta’s main issues are the low expansion in international markets, continuous changing of incentive program, and glitches within technology. Delta should expand more into the Chinese and African markets in order to gain market share within the airline industry.
In a highly competitive industry the structure of a firm is very important to its success. Today firms are moving away from the centralized structure of the past, and adopting a more decentralized structure (Management Challenges in the 21st Century p 315). The air express industry is no exception. FedEx, the leader in the air express industry since the late eighties, is also leading U.P.S. in the race to become decentralized. Airborne Express is not even in the race. In order to compete in today’s changing environment, Airborne Express needs to move away from its old fashioned centralized structure and form a more decentralized structure. The old fashioned structure is not the only variable that makes Airborne the follower in the air express industry. The Internet and information systems are transforming the air express market into an electronic commerce market, and Airborne needs to transform it’s operations to meet this growing market.
This paper examines the strategic environment and the relevant strategic factors that relates to British Airways. It will focus on features and factors of the aviation industry and how it affects British Airways. From there, the paper critically evaluates the strategic choices that were made by British Airways and the results that were attained from the strategic choices made by the airline.
The airline industry was affected more than most by the tragic events of September 11th 2001. There was an immediate and significant reduction in passenger demand, particularly across the North Atlantic, and a number of airlines became bankrupt. 9/11 was quickly followed by further challenges of SARS and the effects of the Gulf War. The industry is slowly rebuilding passenger confidence and recent traffic figures show signs of a recovery from 9/11. However, it is clear that in order to survive and compete in this challenging environment, it is vital for airline companies to adapt and evolve, focusing on capturing the market with an ever-improving range of services. Airlines with strong brand leadership, like Virgin Atlantic, should be most likely to emerge from the challenge strengthened.
This report is analysis internal and task environments (Porter’s five forces) on the European airline industry include general airline and budget airline and identity Ryanair. After that, student needs to use SWOT to analysis on Ryanair. Finally, students need to mention how Ryanair to delivery the strategy.
The industry analysis according to Porter’s Five Forces Model shows that it is an attractive industry and Ryanair’s position within the industry is strong. The barriers to entry are high, the threat of substitution is low and the bargaining power of the supplier is relatively low given airlines the opportunity to make a profit. Although the bargaining power of customers are high and the rivalry of existing competitors are high, Ryanair has a competitive advantage through its low cost of operation and the size of the market that it controls.
Today, beverage industry has very high competition in global market. Marketing and brand position may be the first thing which a company probably thinks that they are the most important but the fact is supply chain management (SCM) can strongly indicate the company successful as well. Effective SCM is the most favorable key in the market strategy because SCM drives every activity of a firm to the end customer. Without effective SCM, company will probably be eliminated, Bommer and O’Neil (2001, pp11-12). In the last decade, Enterprise resource planning (ERP) deserves as a key of supply chain achievement and it is the reason that many beverage manufacturers try to replace their old style supply chain management with a brand new ERP system to outperform their competitors. The report will mainly discuss about case study of Red bull China and several beverage manufacturers.
Airbus produces approximately half of the world’s jet airlines. Porter stated that aircraft suppliers have more profit compared to airlines; therefore, we decided to find out what kind of business strategies help the company excel, particularly Airbus is competing with Boeing. On the other side, business strategies will support the company’s future design processes in the industry and technology needs. Airbus does not only manufacture passenger jets, they also have military and aerospace projects with its parent company. These details might be interesting to learn more about the jet airline industry.
It is evident through the research that Air Asia's success is due to its willingness to take risks using innovative strategies to reduce costs while maintaining profitability. The organisation has taken its resources and used them in a way that has really supported and complemented the brand, for example, technology. It has also utilised its surrounding market and environment to be able to adopt new strategies that has allowed them to be cost effective and operationally effective.
Porter stated; “for an airline to succeed in the marketplace, it must have a sustainable competitive advantage” (Porter M. E., 2008). The airline industry is the highest competitive industry, and I believe a sustainable completive advantage is essential to succeed in the future of the aviation industry. The competitive advantages that an airline embrace, needs to be based on the airlines strategy and differentiation to competitors. Emirates displays how it has a strategy and how the airline gets ahead of its competitors through how unique it is.
Supply chain management has been defined as that process that involves the management of information, materials, and all the finances that are handled within and across the entire supply chain process (Christopher, 2016). The management is usually done through out the entire supply chain management from that moment when the suppliers are involved through all the manufacturing activities, different distribution activities, and the way that the products are served to the final product consumer (Turban, et al., 2002). The process also includes all the activities that different organizations offers to their customers as after sale services for purposes perfecting their services and products towards their highly valued customers (Christopher,