Yums Corporate Social Responsibility

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When an organization begins to link its managerial ethics with corporate social responsibility, they often struggle with how the two concepts are interwoven. An organization ethical perspective often times relates directly to their willingness, or lack of willingness to address socially responsible activities. Often one finds managers with a willingness to address CSR are often interested in the social and ethical well-being of all stakeholders. The reality, however, is every decision has a potentially negative impact on a stakeholder. For every hour or dollar spent on charity work, a manager may find shareholder pressure to limit such work, since it affects the bottom line. Yums has a very heavy international portfolio, and issues related …show more content…

These issues relate specifically to something that the modernized world never considers. Yum could add to its corporate social responsibility plans by adding the world water supply to its causes to address. As the subsidiary of a bottling company, this would be a step in the right direction to help garner friendships with less fortunate societies, and as these societies become more advanced you have a possible relationship to develop economic gains as well. The relationships that are established through socially responsible activities tend to be strong in the sense of organizational support. The ethical upside to such a move is substantial as well. Issues such as world hunger and poverty again are foreign to most of us in developed countries. Though working with the homeless population like I do, I know poverty in America is real; there are alternate lifestyles that could lead you out of poverty. Many underdeveloped countries have no alternate possibilities other than to rely heavily on other, more established societies. One aspect not often considered relates to the environment. When a company establishes CSR policies relating to ecology, our text indicate, there are often more serious ramifications than a poor

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