Yoga Web Series

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The Yoga Web Series: A Quick and Dirty Guide
Nicole L. Mark

The “yoga industry” has reached multibillion-dollar status and the influence of “yoga culture”–a mashup of luxury yoga pants, Wanderlusty festivals, and a watered-down philosophy affirming how awesome we all are no matter how shitty we act–is undeniable. Like electronic dance music’s multiplicity of genres and subgenres–dubstep, hardstyle, bigroom, liquid, etcetera–yoga, ironically oft-translated as “union”, has spawned a bounty of sub-yogas over the last fifteen years or so, some not traceable to any original source. For better or worse, twenty-first century yoga in the west primarily defines itself by image rather than substance, and yoga-influenced art and culture (mostly) reflects this shift. A little over a year ago, I wrote a piece on the formulaic nature of yoga lit, the way that yoga memoir, fiction, and even journalism seemed to follow a prescribed narrative. In 2015, yoga web series replaced yoga books as the medium for defining yoga culture. Over the past year or so, new yoga web series crop up about as …show more content…

Weekly’s “the ‘Girls’ of Yoga”, even got a shout out from the New York Times. NB follows Sabine, a well-intentioned, technically proficient, cigarette-smoking yoga instructor from New York to Los Angeles, where she hopes to start a new life and continue teaching yoga. Radhe–surely her real name!–forms a composite of a number of studio owner stereotypes, concerned with “numbers” (of students), Instagram followers, and the studio’s image rather than the actual quality of instruction or adherence to the yamas and niyamas, the ethical guidelines for yoga practitioners outlined in Patanjali’s Yoga Sutras. “Gratitude!” she says disingenuously at the conclusion of her conversations. Unless you live under a yoga rock, you’ve seen–or at least heard about–this series. (Or maybe you were too busy actually doing your

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