It is basically implying that if you wear this perfume you will look and feel like this. It also implies that only beautiful women, like the one in the picture, are capable of wearing this perfume. I think it is wrong because it causes innocent beautiful, innocent young and older women to lower their self-esteem. They see a picture like this and wish they looked like the girl in the picture when in all reality they are beautiful themselves. This advertisement appears in a women’s magazine which also has many other pictures and advertisements which are very similar to this one.
Sofia is dressed in a bathing suit, linking Diet Pepsi to the precursor to a summer-ready body. She confident even to being in a bathing suit and drink it, so it must not be fattening. The use of a thin model further pushes the idea of weightless since consumers and see the type of body people who drink Diet Pepsi have. The name itself is Diet Pepsi, which is basically marketing it as the healthier alternative to normal Pepsi. The text on the right side of the ad, reading “the new skinny can” is the pinnacle of the lifestyle Pepsi is selling.
Throughout time, the most controversial subject among female’s health has been body image. Society and our culture molds females’s brains into believing that being thin is what will fulfill complete happiness. Being thin means you are more successful, loved, attractive, and overall truly beautiful. Thin women are seen as having an altogether perfect life. However, there is another female figure that is seen as undesirable, hopeless, mainly disliked by most.
Models shown in all forms of popular media are often under what is considered healthy body weight, which sends a powerful message that women must sacrifice their health to be considered attractive by societal standards. When we look at women images, we will see they are thin, beautiful, sexy, and fashionable. They are different from average women. The women who see perfect women images every moment are not pleased with their appearance. In addition, they are losing their self-esteems, because they believe that they must look more beautiful, sexier, and more fashionable.
While trying to live up to the specific beauty standards that are proliferated through the media by society and culture, a woman’s life is often impacted drastically both physically and psychologically. What remains similar between the bodies flaunted across the media, is that they all possess popular standards of some kind of objective beauty. Women have an aptness to fall prey to advertisers and somehow unknowingly accept the creation of such standards for a woman’s body that is unrealistic for the majority of society. Slender, good-looking models are so prominent in today’s culture that chronic exposure to them reinforces a discrepancy for women between their actual body and the ideal body. Media fuels this unrealistic image and convinces women that in order to be accepted and considered beautiful, you better be fat-less, have silky hair and a flawless complexion.
The pageants objectify woman creating a homogenous unachievable model of attractiveness that promotes poor self-image among girls (Beauty Pageants”). Often thin models are suffering from eating disorders of their own and girls are looking up to them as “body goals” which just is not right and can lead to the girls themselves having eating disorders. Models should be a healthy weight, they would still look great and it would have a positive effect of the girls who are looking up to the models. Plastic and cosmetic surgery is another effect media has had, more females are taking the “easier” root and getting surgeries to like the way they look. Girls under eighteen should not get surgery, the risks are too high.
The dresses "promise" the consumer that they will look thinner and more radiant if they drink the product. Also, the Diet Coke advertisement uses thin models to portray that drinking this product is harmless to the body. The slim models compel the viewers to believe that they won 't gain weight if they drink this beverage. If young women see beautiful girls drinking Diet Coke, they 'll want to drink it too, so that they might look as attractive as the models. Meanwhile, the young men who see this advertisement will want to drink a Diet Coke so that they would have a common interest with girls similar to those presented.
In this advertisement for milk irony is it’s secret weapon to get the point across. There is a green eyed blonde with a low cut “little black dress” caressing her flawless body with her arm around a martini glass filled with milk. She is seductively leaning against a glass covered wooden bar with a luring gleam in her eyes. Her and the milk are the main focus of this advertisement. In the background is faded liquor and wine bottles.
Body Image is one the topics that we talked about for ages. Girls and women have the biggest effect because they seem to be target no matter what and being analyze. We live in a world where no women can be happy with the way they look and show their natural beauty without changing themselves. Everyone has an opinion about the perfect body would be, but they would take away from a person individuality. In a modern popular culture, the media, society, race, sexuality and culture perpetuate image norms.
The way people feel towards the product leads them in buying it. This reading connects to the Neutrogena commercial because people who advertise these commercials know that many women wishes to have a perfect skin with no pimples, marks in their face, and wrinkles. In the commercial Neutrogena Healthy Skin Liquid Makeup, they use a woman that has perfect skin with no pimples or marks in her face. They use the phrase “Skin can grow more beautifu... ... middle of paper ... ...I believe the way commercials advertise their products it’s a bad thing due to the fact that many of them use skinny women, attractive men, women with a perfect skin that doesn’t even exist in real life.