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Colonialism in african
Effect of colonialism on African culture
Effect of colonialism on African culture
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Case synopsis
In order to analyze world’s culturres, the study will focus on five features of culture. These are the rituals, artifacts, beliefs, values, norms and language. The question here will, how do the Nollywood movies represent the culture within these five features? The study will also try to find out whether religious overtones, namely Christianity versus traditional African religion featured in Nigerian videofilms reflect contemporary Nigerian culture. Lastly, the study will unfold the ways in which the post-colonial, colonial, and pre-colonial eras reflect and resonate in Nigerian movies (Jenkins & Green, 2012).
Nigerian tribes
There are many tribes in Nigeria. Of these many tribes, Igbo, Yoruba, and Hausa constitute the major tribes. Each tribe in Nigeria is characterized by its own culture and knowledge. In terms video films production, all the three tribes are involved, but in different degrees. Of these tribes, Igbo tribe dominates the industry. Because of this, the dominant culture portrayed in these movies is Igbo. This does not mean that the culture does not auger well with other African cultures. In fact, Igbo culture bears several similarities with all ethnic cultures and traditions, not only in Nigeria but also across Africa as a whole. This explains the reason behind the Nigerian explosion. It is argued that any black African have the capacity of understanding, interpreting and enjoying Nigerian movies due to the similarities existing between black African cultures and Nigerian culture. As far as culture is concerned, many things are common among Black Africans. This is because most of the regulation of individual’s life comes from the influence of an extended family (Onuzulike, 2007).
Language
In terms o...
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...ovies reflect many areas that affect most of the cultures of Africans. It gives identity to many black Africans through the language used, the norms, and values adopted. They also give a clear reflection of the pre-colonial, post-colonial, and colonial eras in Africa. These qualities make the movies appealing, hence Nigerian movie explosion.
References:
Hugo, P., Abani, C., Hardy, S. & Saro-Wiwa, Z. (2009). Nollywood. New York: Prestel Pub.
Jenkins, H. & Green, J. (2012). Spreadable Media: Creating Value and Meaning in a Networked Culture. New York: NYU Press.
Onuzulike, U. (2007). Nollywood: The Emergence of the Nigerian Videofilm Industry and Its Representation of Nigerian Culture. New York: ProQuest
Saul, M. & Austen, R. (2010).Viewing African Cinema in the Twenty-First Century: Art Films and the Nollywood Video Revolution. New York: Ohio University Press.
This book attempts to explain “what is a black film” and critiques six examples of the genre.
Western attitudes to African people and culture have always affected how their art was appreciated and this has also coloured the response to the art from Benin.
It is evident that Western Cultural values are diffused worldwide through the movie industry. The films are controlled by western funding and reflect Western perspectives vividly. Between the lines in the scripts, filmgoers are urged to link the Western culture and “whiteness” with positive-hence legitimate-values and accept whites dominant position. Film is a powerful medium, thus movies were created with emotional designs on the individual audience in order to control his or her mind hence Hollywood serve as the functional means for establishing the concept of white supremacy. Hollywood movies are therefore the main instruments for establishing the whit supremacy mind-set that automatically triggers the message that whites are far superior than any other race. Ideological hegemony theorizes the way in which relationships of domination and exploitation are embedded in the dominant ideas of society. To the extent that dominant ideas are internalized, they induce consent to these relationships on the part of the dominated and exploited. Blood Diamond and In the Heat of the Night are two distinct movies where the movie makers present us with two different ideological concepts, Both films portrayed the white and non white consciousness. Blood Diamond they attacked their own race as In the Heat of the Night the whites attacked the non whites . Blood Diamond showed this in a more violent way then In the Heat of the Night did. The conscious of both films were power and authority. The blacks in each of these films are seen as secondary characters which is usually a way of promoting the supremacy of whites . The movie Blood Diamond discusses the complexity of conflicts with bringing western group intt Sierra Leone. This concept also trie...
...ent from the silent era of film, overt racism of ethnic minorities was blatantly apparent within the film medium. However, presently this overt racism however has shifted into a more subtle segregation of casting and racial politics within the film medium. It seems that both the problem and the solution lies in the Eurocentric domination within the Hollywood film industry – and it seems that it still remains challenged to this day.
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One of the biggest ways Africans were able to endure the institution of slavery was by finding similarities in the European culture that coincided with their native customs. “ The similarities between many European and African Cultural elements enabled the slave to continue to engage in many traditional activities or to create a synthesis of European and African cultures.”1 While there were many
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Ashton, starting out with a quote from Jay Ruby and analyzing it is a great way to begin your post. The significance of anthropology and communication is very important, especially when viewing a film of another culture. According to Ruby, “one of the primary goals of an anthropological communication is to make viewers or readers aware of their words, the general purpose of an anthropological communication is to alter the relationship between Westerners and the Other” (Ruby 2000, 186). That is, as a viewer, one has the ability attribute the meaning of the film based on one’s cultural lenses. As a viewer, one’s culture plays a vital role in interpreting visual context. Ruby mentions that the “primacy of culture in the construction of meaning
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Globalization is often misrepresented as the growing influence of the western culture in the world and so we tend to state that Hollywood is influencing Bollywood to a great extent. An argument can be made to justify the validity of that statement. However, this paper aims at presenting the influence of Bollywood on Hollywood in terms of music, dance and visual representation. This paper deals with a specific part of globalization, providing evidence that it is not only related to the spreading influence of the western culture but also of eastern culture. Feature film produced in 2009 Courtesy: UNESCO Indian movies began production in the beginning of the 20th century and were, much like American films, in black and white.
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...’s depictions of both traditional and modern beliefs in varying degrees illustrate the importance of both in contemporary Nigerian culture, as well as the greater Africa as a whole, and how both are intertwined and cannot exist without the other. In effect, she skillfully subverts stereotypes or single perceptions of Africa as backward and traditional, proving instead, the multifaceted culture of Africa. She further illustrates that neither traditional African nor western culture is necessarily detrimental. It is the stark contrast of the fundamental cultures that inevitably leads to clashes and disagreements. In the end, what holds African countries such as Nigeria together is their shared pride. Modern, western influences can bring positive changes to society, but new cultures cannot completely eradicate the foundational cultures to which a society is founded on.
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