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Technology and its impact on society and politics
Technology and its impact on society and politics
Technology and its impact on society and politics
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Every year, a group of professional political campaigners and volunteers come together to advocate for their candidate to help elect them into a government position. Depending on what the candidate is running for much thought, energy, and money is put into successfully campaigning for the candidate. Candidates have to grab voter’s attention and convince them why they should vote for them rather than the other candidates. One of the major components that go into the campaign is the media strategy. Media technologies have given a new dimension on political campaigns. Media strategies include the messaging the candidate choices to get across, the use of social media in the campaign, and how the candidate presents themselves in public appearances. Media has been evolving over the past decade, providing different aspects to current events taking place worldwide. People are engaging with the media via social media, allowing for people to become more …show more content…
People go on social media to comment about world related issues and current events. Often times, social media is used for advertisement and for leaders and public officials to interact with their followers. One of the many social media accounts that are used by political campaigns is twitter. Twitter provides a platform for candidates to interact with their voters personally. Twitter is not just about talking but includes listening, responding, and debating as well, since the internal communicative structure of this micro boggling network is not a monologue but a spontaneous, honest, and free dialogue with citizens specifically, those who are considered (Medina and Munoz, 2013). Political parties are interested in using these technologies as the trend grows year by year. Technology acting as a determinant is playing a crucial role in transforming society at social and individual levels (Arulchelvan,
In this article Mary Kate Cary opens up with the supreme court decision to not restrict the use of corporate funds in political advertising so that she can make her point that big money ads are not the most effective way for candidates to reach American constituents. She argues that social media is a new way for politicians to connect with citizens. Her five claim are that Americans can now, choose the media they wish to consume, share the media they choose the share, like posts they agree with and dislike posts they do not agree with, connect with others on social media, and donate to candidate campaigns online. With these claims she comes to the conclusion that politicians want to go around mainstream media so that they can connect directly with the voters.
A great example of social media being used for politics is with the recent presidential campaigns. Social media began being used in presidential campaigns by President Barack Obama. Obama’s campaign in 2008 was considered the “Facebook election” since he used the social media platform Facebook to connect with the public. Now, mostly all presidential candidates use at least one social media
In the current time, it seems like one cannot go a day without using at least one social media website. This might be especially true among groups of teenagers and young adults. Social media became a vital part of daily life that feeds people with several types of information constantly. Political news is a type of information that can reach the people through the means of social media. Since presidents are constantly seeking new strategies to increase their communication with the public in order to spread their political message, they utilize the different social media websites. Hence, social media became a platform to spread political message. It is not surprising that now the majority of political officials and candidates have social media accounts more than ever before, such as a Twitter account.
As stated by Tim Highfield “whereas in 2004 the Howard Dean campaign for the Democratic nomination for that year’s US Presidential election was a novelty in some regards for its internet strategy […], politicians and candidates having a social media presence is now more expected and mundane” (2016, p.123). With this is mind, the following essay will aim to describe and explain Dr. Kellie Leitch’s use of social media between April 20th, 2017 and April 23rd, 2017—just a little over a month before the Conservative party’s leadership race’s elections (Leblanc, & Stone, 2017). It will focus mainly on her choice of communication channels—with an emphasis on Facebook— as well as the key messages Leitch used. Communications Channel and Types of Messages
Presently, two hundred million users send upward of 140 million messages per day, 140-character musings studded with misspellings, slang, and abbreviations. Moreover, it includes harsh truths, memes and also lies. But it has become the most important public sphere for a global, inclusive audience. Therefore, social media sphere like twitter that has often been discredited or not valued as real public engagement has actually transformed itself into the most global, inclusive public sphere where the public is able to engage — whether truthfully or not — and to become more aware and reflective. The public informs the state and especially in a situation where the public is as polarized as in the case of the 2016 American elections, social media especially twitter can be a tool by which the public can still engage with each other to be better
Television can be viewed as the medium between the public and candidate. It is the source that allows the public to know what is going on with the candidate and vice versa. As Frank Stanton, president of the Columbia Broadcasting System put it, “The sky is the limit.” Before television, candidates would travel the country, meeting voters and gaining supporters. But they were not always able to meet everyone, which hindered their process of achieving support for their campaign. With the invention of television, direct contact between the candidates and the public has been restored.
Politics have been evolving and changing since our Founding Fathers created the American government system. From the evolution to social media and television, politicians have been able to reach a broader audience through varying mediums in various ways. Though these changes have altered the political battleground over time, rhetoric and communication remains at the heart of politics. While the ways we receive this communication has progressed, the effect it has on voters has remained constant. Rhetoric and political communication showcase political awareness, party affiliation and the use of persuasion by candidates.
The main aim of this report is to analyze the impacts of changes in the media concerning the societal and individual view of politics and politicians. The report also describes significant milestones in mass media since the year 1960 and examines the impact of mass media on how people think politically. The report then considers the effect of technological advancements in mass media and the effect on the results of elections. The use of mass media has increased over the last fifty years in that it is a primary medium through which supporters of various campaigners share their ideas and views concerning politicians and different political parties. Through social media, behaviors and performance of several activists have brought
The researchers present findings that indicate that a politician’s popularity in the voting booth may be related to the frequency with which the candidate is talked about on social media. The researchers goes on to discuss how further research may conclude that social media has a bigger impact on voting outcomes than traditional forms of media, and how that could potentially shape the future of voting.
The purpose of this essay is to develop a further understanding of the impact of social media in regards to the political debate. By looking at the topic of social media and the use of rhetoric in response to politics in the 21st century, a deeper understanding of the issue can be established. Social media has become a primary source for the discussion of politics by the average citizen whether through the sharing of articles, “memes”, advertisements or personal expository statements. As a result, large sums of information and ideas are spread rapidly across a wide variety of subjects. However, much of this information may not be accurate and could be misinterpreted.
Twitter and Instagram are Social Media sites that allow users to communicate with others. Twitter is used to communicate small thoughts. Pe...
Social media including Facebook, Twitter, Instagram, Youtube, Flicker, internet websites, and blogs are becoming mainstream attracting a younger more technology savvy voter. Many candidates in the last elections learned to use these mediums so not to overlook tech savvy voters and learned how to use these to their advantage. Candidates took to the internet to raise awareness, state views, and even successfully raised donations. Social media was able to provide instant feedback on the standing of a candidate often days or weeks sooner than a more traditional poll.
Orenstein, Peggy. “I Tweet, Therefore I Am.” What Matters In America. Third Edition.Gary Goshgarian and Kathryn Goodfellow. New Jersey: Pearson, 2012. 40-43. Print.
Let 's first take a look at the media 's most obvious role. We all use the media to inform us. Here, the media report news and information to the general public. This is the most significant role of the media in a democracy because citizens play a crucial role in the political process and must be informed in order to make educated political choices. The media, therefore, must do a thorough and impartial job when informing the public on all government activities and political events. Elections pose a special challenge for
Mass media has come a long way since 1960. President Nixon first used the media to present himself to the United States citizens. The history channel stated, “The Kennedy-Nixon debates not only had a major impact on the election’s outcome, but ushered in a new era in which crafting a public image and taking advantage of media exposure became essential ingredients of a successful political campaign.” (A&E Television Networks, LLC)