Employee Engagement: The New Competitive Edge in Business

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ABSTRACT: The game of economic competition has new rules. Firms should be fast and responsive. This requires responding to customer needs for quality, variety, customization, convenience and timeliness. Meeting these new standards requires a workforce that is engaged in their work. Employee engagement is the level of commitment and involvement an employee has towards his organization and its values. It is a measureable degree of an employee's positive or negative emotional attachment to their job, colleagues and organization which profoundly influences their willingness to learn & perform at work. Employee engagement has a direct impact on the employee’s productivity. Understandably, the most productive employees …show more content…

EE in the simplest terms signifies a synergy of being holistic, energetic, spiritual, and aligned with meaningfulness (Singh & Kumar, 2012).
The definition of EE includes energy, involvement, commitment, vigour, and attachment with the work, organization, and colleagues. Employee Engagement is a property of the relationship between an organization and its employees. An”engaged employee” is one who is fully absorbed by and enthusiastic about their work and so take positive action to further the organization’s reputation and interests. “Employee Engagement is the involvement with and enthusiasm for work” Employee engagement is a workplace approach designed to ensure that employees are committed to their organisation’s goals and values, motivated to contribute to organisational success, and are able at the same time to enhance their own sense of well-being.
“This is about how we create the conditions in which employees offer more of their capability and potential.” – David Macleod

Literature …show more content…

Engaged employee can contribute towards the productivity of the organization and the performance of an individual. The culture of the organization enables employees to live and work according to their personal and organizational values. As per the observations and analysis, the employees of Ador Welding Limited are engaged. They are clear about their tasks and the instructions that are being given to them by their team leaders. It means that the activities are quite effective in engaging the employees at lower level employees. All employee said that the managers communicate with them openly and honesty. Employees are satisfied with their job and

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