7.0 IMPLEMENTATION Strategy implementation is the step by which objective, strategy and policies are put in to action through the development of programs, budget and procedures.
There are many things we need to consider in order to establishing the implementation process. Firstly, we need to know the people that will carry out the strategic plan. Those who implement strategy are the set of people who formulate it. For example, every operational manager will work with their subordinates in the implementation plan. Secondly, we also need to know what must be done to align company operations in the intended direction. Three matters need to be done which are programs for organizational activities, budget to allocate and procedures to handle
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First of all, Apple needs to implement the strategy that can build specific product with high quality but lesser price. The quality of Apple’s product such as iPhone and MacBook are very good among the consumer but some of the consumers are not affordable to use the Apple’s product because of high price. From this, Apple also can target to supply their product to large population country such as India and China because of their citizen are very passionate about computers and mobile phone but they didn’t get to enjoy the quality of Apple’s product because the price is so high. From this, Apple can increase their sales and revenue because of the buyer from high population …show more content…
It can be done by comparing performance with desired results and taking corrective action if needed. In many company, strategy evaluation is an appraisal of how well an organization has performed in the short term and long term focus. It’s operate at two levels which is strategic level means concern on the consistency of strategy with the environment and operational level means assessing how well the organization is pursuing given strategy.
There is a step for Apple to evaluate and control the strategy that has been made in the organization. First step in this process is determining what to measure. Top managers and operational managers of Apple must specify the strategy implementation process and results to be monitored and evaluate. For example, the strategy that has been implementing by Apple like producing the quality product with lesser price must be monitored because the result is not very
Once the strategy for the organization is clear, the next step in the strategic plan is to begin implementation of the plan. Implementation has five parts that include identification of the short-term objectives, initiation of specific functional tactics, outsourcing of nonessential functions, communication of policies that will empower the organizations individuals, and effective system of rewards.
Over the last decade, Apple, Inc. has been one of the most successful company in the world. Apple is a multinational corporation that designs the electronic, manufactures, sell a several of related software. It provides many products for example iPhone, iPod, iPad, Mac, Apple TV. The important factors that Apple, Inc. use is technology. Technology with new innovation has the advantage that help an organization to beat with another company. And bring more competitors to the market. Most of the product in electronic industries are based on innovation. Thus, in order to achieve the goal and keep up with their competitors, Apple must frequently introduce new products or services
The first process is executing, which is noted as being repetitious, completing reports, organizing documents and the implementation of strategy tools, (Paroutis, et al., and 2013). The next category is reflecting, which analyzes past practices, develops modifications and conducts experimentation, (Paroutis, et al., 2013). This task appears to concentrate on what is good and bad, regarding current practices and the effectiveness of implementation. Initiating begins the process of developing new ideas by shaping and modifying new strategies, (Paroutis, et al., 2013). According to the authors, initiating usually takes place in the beginning phase of strategizing, (Paroutis, et al., 2013). Coordinating concentrates on team interaction, this takes place within the organization working with other strategy teams and management, during interviews and implementation of strategy tools, (Paroutis, et al., 2013). Through coordination, the actions of one team influence the actions of other teams regarding strategic tools that have been implemented, (Paroutis, et al., 2013). The last three categories are supporting, collaborating and shaping, (Paroutis, et al., 2013). During the supportive phase, the strategy teams are providing knowledge and support to other teams by initiated the strategy tool kit, (Paroutis, et al., 2013). They are also analyzing data
Apple rules the market because of concentrated development procedures and non specific organization technique which depends on Porter’s Model. Porter’s Model spotlights on three zones that is Cost leadership, differentiation, and focus. Due to a change in overall market and customer landscape the companies mission statement is constantly changing, it’s most recent is, “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App store, and is defining the future of mobile media and computing devices with iPad (Apple).”
Strategic planning requires a few steps. The steps would be to appoint a strategic planning committee, interview key stakeholders, conduct an analysis that measures strength, weakness, opportunities, and threats, develop a plan, and communicate the plan
Throughout the global economic environment the desire to out-perform the competition is always present. In every situation, the companies who do better are the ones with superior strategy (Rothaermel, 2013). Strategic management is therefore important in every company, no matter what industry or market they operate in; and as stated by M. Carpenter and G. Sanders, 2013, is described as "The process by which a firm manages the formulation and implementation of its strategy". Strategic management is a constant topic under discussion with different schools of theorists with different beliefs and attitudes which is described as "A tense array of disagreement" (Rees, 2012).
The company not only produces the number of highly technological devices, but also has a great brand ideology lying behind. The following chapters would review each of factors determining Apple`s success.
Apple has made reasonable management of its human and material resources since its innovational approach demands effective strategic allocation of its resources to the development and utilization of its productive resources to support its innovative investment strategies. Effective strategic control brings power to Apple’s decision-makers to allocate its resources to confront the technological, market, and competitive uncertainties which are inherent in the innovation
According to Ideavist (2011), due to the increase in competition as rival companies try to capture a piece of the market share leads businesses to employ various tactics to handle such situations. Some of the strategies used by companies and that Apple could find very constructive could include the below marketing strategies to be used for future success.
Strategy implementation involves establishing programs and tactics to create a series of new organizational activities, budgets to allocate funds to the new activities, and procedures to handle the day-to-day details (Wheelen, Hunger, Hoffman, & Bamford, 2015). Essentially, after a company determines the direction of their program, it is the how that particular direction will be accomplished. It also answers the question of what resources must be moved or sold to meet the allocated budget. For example, Ford Motor Company set up a program with the sole purpose of discovering alternatives to the foam that was being used in the manufacturing of car seats (Ford Motor Company, n.d.). While this program has a great deal of potential, there are different aspects that would have to be measured and verified before it can be considered a successful course of action by the company.
Once the action plan is in effect, the plan then relies on the implementation and the communication strategy for the idea to work. Communication objectives are obtained and the strategic tactics on how to communicate and disseminate the communication objectives formally and informally.
The strategic planning process is the formulation of the company’s major objectives and execution plans. This process is of particular interest in GE. Strategy formulation is the process of choosing the best methods for a company where customer needs; competitive position and internal capability are the three factors that play the main role in strategic planning. Every manager needs to have at least a simple notion of strategic planning to formulate his strategic plans. Strategic Planning is a wide and complex subject. Strategic Management background is an essential basis of any organization.
The Apple brand name is a household name, the brand value of Apple, Inc. improved to $13,724 million in 2008 from $11,037 million in 2007 (Datamonitor PLC, 2009). Apple is different from its competitors because it produces high quality products, its products are also unique and attractive and this has helped to increase its market shares. Since Apple is known globally, 54% profits come from foreign markets (Datamonitor PLC, 2009). Apple products are easy to use and carry around, majority of its products are light, small and very easy to carry around and it has a major advantage of product diversity, there is something for every one of all ages.
Additionally, understood the strategy implementation, actions made by firms that carry out the formulated strategy, including strategic controls, organizational design, and leadership. environmental
Strategic implementation entails the application of deliberate management processes to achieve the desired results. Predominantly, the process is achieved through the selection of implementation approaches that are related to an organization’s structure, management of human resources, developing, decision-making and information processes, allocating resources, determining desirable ...