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The impact of social media on businesses
The impact of social media on businesses
Social media as business tool
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In 1997, a website which was named Six Degrees as the first site of social media was built. Behind Six Degrees, the internet came into instant messaging and blogging era(HISTORY COOPERATIVE 2016). Social media collect online communications together, and they devoted to sharing information, cooperation, and interaction. Social media is very useful for businesses in Australia, it can gain more advantages than their contestants, commonly. No matter who businesses or consumers are, the use of social media is still rocket in Australia. As a result, these sites of social media have become the most popular methods of communication for everyone(Mentiplay 2016). In addition, social media is not only significant for individual life but also an indispensable …show more content…
Firstly, Young people as social participants and active citizens. They use social networking to organizing some activities or discuss some issues with others who met these problems and creating awareness of various causes. Secondly, young people build trust with each other and make themselves more powerful in many different areas. The discussion and debating skills can be improved in local,national or even international circumstances with social networking. It assists individuals who use it to show them own selves to the public. Under the circumstances, making more friends and keeping these friendships to make the network as a trustworthy communication platform are the most important personal skills. For another reason, young people are able to get a chance to learn how to lead the public to develop and find social areas, which help them train their abilities of co-operation and creativity. Finally, young persons act leaders and members in social media. Thinking and working together is the aim of social networking with compromising and listening skills. Because of that, young people may need to seek advice from others to do a good job under this complex environments, it makes them learn more and do more. Gratifyingly, when they find someone who sends some information to seek help in social networking, they can do their best to help these people who need help(REACHOUT.com
According to Nair (2011), “The social media property on the web is exploding and fast becoming a necessary part of the arsenal of any organization. It took 38 years for the radio to attract 50 million listeners, and 13 years for television to gain the attention of 50 million viewers. The Internet took only four years to attract 50 million participants, and Facebook reached 50 million participants in only one-and-a-half years. Facebook, which was originally designed for Harvard students and launched in 2004, has become a phenomenal example of social engagement. By 2009, Facebook had already achieved 100 million monthly active users covering age groups from 13 to 65; by the end of 2010, there were more than 500 million users. (p. 46) With so many people connected through social media and since businesses are dependent on people to thrive, they have been impacted both positively and negatively.
Most people would say that social networking is a waste of time and that it cause lots of problems for people especially the young people. Some people think that social networking does not have any positive outcome on one’s life. Some people also say that social networking causes drama in real life and does not have a positive aspect in this society. All those things people said are stereotypes about social networking and people need stop putting a bad name on social networking. People underestimate what positivity things social networking can do for people lives. Social networking can be a good source of learning and can be helpful when using it for the right reasons. Social networking has changed the way young people communicate in society in many beneficial ways.
Staying ahead, and general knowledge of something as new as social media can be a huge advantage. When either a person or a company happens to be a step or two ahead of everyone else on the latest social bandwagon it can bring great success.
From SnapChat to Instagram, our ever changing world has been flooded with social media. Almost 30 years ago the technology took the world by storm with the invention of the home computer system. The first known case of social media started with the Bulletin Board System, which allowed users to communicate where they could download files and send messages to other users. On August 6, 1991 that’s when everything changed with the creation of the World Wide Web otherwise known as the modern internet and by the mid-1990s, it was not going to slow down no matter how many people doubted it. Yahoo had just launched their site, and in 1995 they were the first to create the modern form of social media and allowed people to connect to others for personal
From the perspective of adolescents and teenagers growing up in such a hyper-connected world, having a smartphone just seems like a necessity, something that all parents feel obliged to giving to their child at a young age, should they have to contact them in case of emergency. But when can an item such as a smartphone turn into a device that sucks away confidence, self pride and the overall well-being of a child? A device that is making a child fear when it should be used in order to help them feel safe. This is what can happen when you introduce social media to children who do understand how to fully use it safely; who don’t understand the implications and consequences that come with silly mistakes made through social media but also don’t
Communication plays an important role and becomes an essential part in our daily lives. Today we have taken communication to new level as social media and social networking. They have had a tremendous impacts on the word, on our culture and in business as well. Social media websites are some of the most popular on the internet, such as Facebook, Twitter, Youtube, etc. They are the places where people can interact with others easily and expose themselves to strangers. Our generation and the younger ones have more opportunities to grow up with the new development of technology that will shape the way they live of communicating and sharing ideas. The social media causes some problems that lead to less social interaction and negatively affect students academic, but it also brings benefit to people that creates new social connections to bring people from all over the world to be closer.
To begin with, social media have built relationships between the adolescent and to people around them. Current studies includes enhancement of communication skills as a benefit of social media for teenagers (Tartari, 2015). They develop good communication skills that allow them to function well in a social circle. It helps an adolescent to learn
Social media is a phrase being thrown around a lot these days, but it can be difficult to answer the question “What really is Social media?” Social media is essentially the websites and applications we use to create and share content about our everyday lives, through participation on various sites. Information technology (IT) is the category that social networking falls under, and is rapidly changing while being integrated into many areas of modern day Australian life. The reason being, children of the 21st century are considered the digital generation. It’s the latest technology that spreads information faster than any other media around the world and this is why social media is appealing to the ‘digital generation’.
Social Media means the use of web-based and mobile technologies to make communication an interactive dialogue. It takes on many different forms including social blogs, Internet forums, magazines, micro blogging, photographs or pictures, wikis, videos, podcasts, rating and social bookmarking. With the world in the midst of a social media revolution, it is very obvious that social media like Facebook, Twitter, WhatsApp etc., are used extensively for the purpose of communication. This form of communication can be done with a person or a group of persons. Today most of the people working in the organizations, especially the young generation are hooked on to the different social media for keeping in contact with their peers. It is media for the social interaction as a superset beyond the social communication. There are both advantages and the disadvantages of using social media. One very important advantage is online sharing of knowledge and distributing information among the different groups of people. And this online sharing of information also promotes the increase in communication skills among the people. There are also disadvantages of
With the emergence of Internet, interactive communication in Media Corporation should be more dealt with most traditional media outlets. They used to provide the information only produced by well-disciplined, well-educated and efficient hundreds journalists to their audiences one-snidely. It is obviously admitted that audiences, who have different opinion, have a rare chance to counteract opposite opinions to the media companies by sending letters for opinion pages and implying the idea through ombudsman programs. Unfortunately, when it comes to amount of information, a massively large amount of information flows directly from the media companies to audiences. After being web 2.0 introduced, more and more conventional media had adapted interactive communication methods, which might be revise their webpages in order to be replied by readers and subscribers. Given the prevalence of use of mobile device and social media, interactive communication in the media corporate structure has
Social media is becoming the most important and influential technological advancement in our country since the internet was created in the 1960s. For the longest time people were only limited to e-mails to make communication to one another and there were no large scale social media sites available. However, the internet started taking off in the early 2000s as new generations started bringing to the table new and more advanced ideas. Facebook was invented in 2004, where people were able to connect with whoever they wanted throughout the world to communicate and be able to share anything. On their
easy way to share information informal support of other’s work. general understanding and respect of other people’s forms of expression. an alternative way of socializing (Chau, 2010). Positive Effects of Social Media on Children and Adolescents. There are many ways social media can be used by youth in a positive way.
Social media can be used in our days as a very helpful tool for many things in changing any person’s life ant attitude. It has a positive impact on the society level. These media will keep the person socially active and open to all what happened in the world. Sharing the latest news, photos, finding new friends and knowing the culture. Also, it allows for millions to keep in touch with each other and update for all the new technology. And, it helps people who have difficulties in communication with others to be more socialized and stronger and develop more confidence to feel more comfortable, protected and relaxed just sitting behind a screen. “It saved me time and money without ever requiring me to leave the house; it salvaged my social life, allowed me to conduct interviews as a reporter and kept a lifeline open to my far-flung extended family” says Leonard(231).
Social media is a form of online communication channels devoted to society input, intercommunication, and cooperation. In social media, people can talk and interact without restriction, exchange and debate information with each other about their lives by using many different combinations of the words, personal multimedia, photos, and videos. Also, in social media, individulsa and groups can create, edit, comment on, and engage in personal conversations. There are numerous types of social media, for example, wikis, blogs, social network site, micro blogging services, and sites sharing media. At the beginning, social media was limited to a few networks sites, for instance, Bulletin Board System that allows people to communicate with each other and post a comment. Today, social media has transformed from ineffective sites to more useful and effective websites, for example, Facebook, and MySpace. Some companies are using social media to achieve their goals which is attracting more customers to company website. Three advantages of using social media in business are: raising brand consciousness, building customer relationships, and increasing performance measurements.
Social media is the fruit of the current Web 2.0 technology. It is a series of organized applications which need to have internet connection to realize their functions of producing and interchanging of the contents generated by users (Kaplan & Haenlein, 2010). To be clearer, the social media is what we use to exchange information in daily life through internet. The implementation of social media can be found all around us, especially with the development of portable devices, and easier internet access. With constant upgrading on mobile platform, and the efforts of internet suppliers, more and more people can now enjoy the social media applications and media web sites with a relatively lower constraint by time and space. Through using social media tools, people can receive or deliver information quicker and more effectively. The implementation of social media has made the earth smaller. Thus, it may bring about many impacts which may significantly change people’s lives.