We Need Reusable Water Bottles NOW!

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Each year, Americans dispose of 38 billion water bottles ($1 billion dollars

worth of plastic) in landfills. Just last year, Americans went through about 50

billion plastic water bottles, which translates to 167 per person and at a cost of

$15 billion. That’s more than Americans spent on ipods or movie tickets

(Fishman). Water bottles are made of recyclable polyethylene terephthalate

(PET) plastic, yet the national recycling rate for PET is only 14.5%. We all

share the responsibility for their impact, so why not purchase a reusable water

bottle in place of single use water bottles? It could be used at work, at the gym,

and also at home.

• The Container Recycling Institute calculates that if we went on a national

campaign to increase beverage container recycling to 80%, the savings in

greenhouse gas production would be the equivalent to taking 2.4 million

cars off the road for a year.

• The Institute also says that if the recycling content of plastic bottles was

25% of the recycling effort, it would save enough crude oil to electrify

680,000 American homes for a year.

• Beverage bottles and cans are not only a large portion of packaging, but are

also some of the most easily recycled and most economically valuable materials

in the waste stream.

Taste, of course, is highly personal. Americans love to belittle the quality of

their tap water. But in blind taste tests, with waters at equal temperatures, presented

in identical glasses, ordinary people can rarely distinguish between tap

water, spring water, and luxury waters. At the height of a very famous water

manufacture's popularity, its co-owner was asked on a live network radio show

one morning to pick his brand from a lineup of seven carbonated waters served

in paper cups. It took him five tries (Fishman).

Most of the common brands of bottled water are simply tap water that is put

through an energy-intensive reverse-osmosis filtration process. The perfectly

clean tap water is (A) re-cleaned, (B) bottled so that the taste is the same regardless

of whether it’s sold in Texas or California, and (C) highly marketed on its


Packing bottled water in lunch boxes, grabbing a half-liter from the fridge as we

dash out the door, and accumulating half-finished bottles in your car’s cup holders,

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