Swot Analysis Of Walter Disney

899 Words2 Pages

As Walt Disney once said, “If you can dream it, you can do it”. Walter Elias Disney is an innovator, entrepreneur, visionary, and none other than today’s cultural icon. Disney was a man of many facets from the 20th century leading upon his death. Today his efforts in media influenced more aspects than any individual today. Disney has shown his magic since the very beginning when he started the Disney Company known as the Disney Brothers Studio. Along with his first animation of Mickey Mouse which debut in 1928. Moreover, his childlike imagination has manifested into being the third largest media conglomerate today. Disney has shown how business savvy and motivated you can be to create something substantial and profitable. Also, if it’s one …show more content…

That year the park brought in over 50 million people who visited the park. Later, Disney and his brother Roy would plan to recreate the park in Orlando. Disney focus was to be in a new city which could bring new technologies that could improve the lives of people everywhere. This belief would guide Disney into another dream he’d imagined since a young boy. His philosophy was to inspire kids and families to think creatively and promote happiness for people everywhere. Entertainment was Disney’s whole concept although, the other leading aspects were competitors in media. SWOT Analysis wrote, “The Company operates in highly competitive markets. Walt Disney 's media network business competes for viewers primarily with other TV and cable networks, independent TV stations and other media,” (7). Disney also works magic in disseminating everything into a cash …show more content…

Walt Disney Studio Entertainment owns: Walt Disney Studio Motion Picture, Walt Disney Animation Studios, Pixar Animation Studios, Marvel Studios, Touchstone Pictures, Disney-nature, and Disney Theoretical Group. Moreover, Disney Consumer products owns: Disney Licensing, Disney Publishing Worldwide, and Disney Store. This adds to the population Disney has and its viewers. They have theme parks today in California, Florida, Japan, Paris, and Hong Kong. Their audience is focused upon people of all ages taking on today’s mainstream entertainment reaching 300 million homes in 168 countries

Open Document