Introduction WTS Travel & Tours is a company that originate from Singapore, the company was incorporated in the year of 1989 with the authorization from the Singapore Tourism Board that specializes in Global Tour Packages, Air ticketing, Worldwide hotel reservations, Coach chartering, MICE (Meetings, Incentives, Conferencing, Exhibitions) and Cruises . WTS Travel & Tours have since gained over more than a decade of knowledge in managing GIT (Group Incentive Tours) and Meetings, Conventions, Conferences, Exhibition Packages, Educational School Tours and Transfers, they have been proficient in customizing and designing excursion packages for Groups, Associations, Corporate, Schools, Residents, Committees and Community Clubs etc, as well as large-scale events such as World Trade Organization Convention. WTS Travel & Tours also have a very distinguished business connection with their business partners in the travel industry, especially in SEA (South East Asia), which enable them to get the most reasonably price for the services therefore savings the cost of their clients. SWOT Analysis Strengths • Low customer to employee ratio • Time management • Pricing Competitions • Wide range of service provided • Experienced in handling tours and hosting events Weaknesses • Limited pickup locations • Lacking of reputation compared to competitors • Self inflicted negative publicity • Low quality business supporting service • Poor marketing strategy Opportunities • Suppressed demand for travel after economic downturn • Social media • Underserved market • Intercontinental expansion of business • School holiday period Threats • Bad economy • Government regulations • Exchange rate • Terrorism • Existing competition Strengths Low customer ... ... middle of paper ... ...ed growth opportunities with a corporation having great market potential but feeble financial funds. For instance, in debt companies may look for firms that are reasonably debt free to increase the lever-aged firm's borrowing capacity. Strategic fit in operations could cause synergy by the mixture of working units to progress overall effectiveness. Combination of two units so that duplicated equipment or researches as well as progressions that are eliminated would lead to progressions of an overall effectiveness. Quantity discounts in the path of joint ordering would be another potential way to attain operating synergy. Another way to improve efficiency is to diversify into an area that can used by products from existing operations. Therefore it is concluded that Concentric diversification is the best recommended for the current situation for WTS Travels company.
The other opportunity is the technological advances the company was upgrading their ships and more importantly were working on building new ones that will be ready to set sail in 2014. In addition, the technology has increased the cruise travel. Gives the technology to enhance the activities within the cruise.
Tourism is one of the world’s major profitable economic activities. Tourism ranks among the top five export industries for 83% of countries and is one of the largest industries worldwide accounting for 10% of the world GDP. For many countries the tourism is the main source of income and employment. Australia is not one of these countries but tourism is still an important component of the Australian economy nonetheless. In 2014/2015, tourism alone represented 3% of the Australian GDP. Some of the most popular Australian travel destinations are the coastal cities, such as Sydney, Melbourne and Brisbane.
One in ten (10%) plans to increase their budget for vacations next year. In addition, adventure travel, such as hiking, kayaking, zip-lining or skiing, is one of the fastest growing forms of travel worldwide and particularly important with emerging outbound markets. “Customers want to do something different and have more unique experiences when they travel. They want up-close and personal experiences, whether that is through food, culture, activities, or all of the above,” said Lesley Egbert, owner of Live Longitude, LLC, an independent agency in the Avoya Travel Network, in Helena,
Marriottt International, Inc. is an American diversified hospitality company with broad portfolio of hotels and related lodging facilities.It has more than 3900 properties in over 72 countries and territories around the world. Founded by J. Willard and Alice Marriottt and guided by Marriottt family leadership for more than 80 years, the company is headquartered in Bethesda, Maryland, USA, and reported revenues of nearly $13 billion in fiscal year 2013 (Marriottt.com)
This is an added service that could be provided to a handful of regular and loyal customers from all across the globe. Photography comes out as a passion to most people. Hence, to organize tours to locations that have picturesque sceneries could motivate the customers to remain loyal to the brand. This could also lead to positive evangelism, which could be beneficiary for the company in plenty of ways.
TravelPayouts is a travel affiliate program that was developed around a powerful travel search engine.
The travel and tourism is one of the leading job creators in the world recently. The tourism industry hires about 98 million people directly, signifying over 3% of all employment. If indirect and induced impacts are included in the tourism industry, it contributes to around one in eleven jobs worldwide. Over the last two decades for example, Travel and Tourism has played a more and more important role in the economic development of many countries especially less-developed ones. Increased travel across the globe has been driven by growth in greater amounts of leisure time; improved and highly accessible transportation systems; real incomes and including supply chains; highly effective communication systems that enable marketing and a important number of the new tourism services. The more visitors go to destination, the more restaurants, hotels and additional tourism services are needed and the more jobs in Travel and Tourism are created to stimulate the economy of a specific country. For example, in 2011, India and China were responsible for about 48% of Travel and Tourism jobs worldwide, compared with 43% a...
The introduction of Electronic Commerce in the travel and tourism industry brings a lot of benefits and convenience to NYTS. It not only helps to boost the overall performance in terms of revenue and efficient customer services for NYTS but also improves their management operations. The most significant improvement of the online business plan is that it is less time consuming and uses lesser manpower compared to the physical shop front.
When guest search for hotel online then Satkar doesnot have recall of high rating value due to its low brand rating as compare to other hotels. Other hotels have high level of hospitality service as compare to Satkar because of its USP which can also become a weekness here.most probably guest prefers a luxurious service instead of staying in finest hotel.and hence are likely to select their stay in one of the leading luxury five star hotel. There are very few effective loyalty programs conducted by hotels.
Our target market in the US uses a range of online channels for planning their international holidays, including general travel websites, online travel articles, and travel agent and airline websites. They also use other influential information sources such as word of mouth, travel agent 's brochures, television travel shows, and travel guides. It is common for travelers from our target market in the US to plan and book all aspects of their holiday
Political stability is a very important issue when it comes to tourism. Malaysia is a federal state with constitutional elective monarchy. Najib Razak is the current prime minister of Malaysia. Malaysia is ruled by the United Malays National Organization which represents the Muslim majority. In this country the Indians, Chinese communities live in harmony with the Muslim Malay majority.
Tourism is affected by the stakeholders with whom the destinations are established or the areas that are attempting to attract tourists. The customer stakeholder needs to seek out destinations and packages that appeal to their desires than accepting predetermined vacation packages. The stakeholder’s in the tourism industry need to work together to avoid miscommunication and enhance packages that appeal to clients requests. All the
The improvement of PC reservation frameworks (CRSs) in the 1970s, worldwide dissemination frameworks (GDSs) in the late 1980s, and the web in the 1990s created another outlook change, as well as changed operational practices in the businesses .As ICTs have turned out to be more vital, they have greatly affected friendliness and tourism associations and goals, and in addition the whole arrangement of ventures in general. For example, more voyagers are presently utilizing web crawlers to arrange and encounter their outings on account of the web indexes " conveying limit and speed of data recovery .ICTs not just empower clients to scan for and buy tweaked friendliness and tourism items, additionally advantage providers by creating, overseeing, and circulating their items with no time limits and topographical imperatives to bolster the globalization of the ventures by giving powerful apparatuses. Since the fast advancement and commercialization of ICTs are worthwhile to the neighborliness and tourism businesses, lodgings and other tourism-related organizations are incited to embrace these advances. The reception of ICTs is relied upon to enhance benefit quality, improve operational productivity and decrease costs, and to give a stage to getting to the worldwide
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According to Thompson (2001) Synergy refers to extra value or extra benefits which appealingly is accumulated from the connection or a mixture of the two businesses, or from addition co-operation either between separate portions of the same company or between a company with its suppliers, distributors and customers. In-house co-operation may be helpful as a connection between both different work and performances, or it can be plainly be used to calculate beneficial synergy which would create the “2+2 = 5” aftermath which means that the companies are capable to increase value while joining its product-market posture. Or, two firms may be joined and a benefit may end up from synergistic to supply a cost above that of the current cost of the two