Social, cultural - for a foreign organization, language barriers (the biggest factor) is bound to have. If you're selling a product, please check the packaging and labels are not Vietnamese. Vietnam also (85 % of the population) is predominantly Buddhist.
Technology - Vietnam Infrastructure (an important factor) is adequate. Road and rail infrastructure is well developed. Railways such as China, Laos and Cambodia, as in other countries are linked. 17 Civil Vietnam operating airports and pipelines to transport liquids such as petroleum there. Port (Ha Long city), of course.
Environmental - total population urbanization rate is measured by the percentage of the urban population. Similar to the process of urbanization in Vietnam is entering the critical phase of the process of economic development, the Vietnamese government, especially on the development of the urban system. To reform in 1986, Vietnam's urban population began to increase rapidly. The first stage of urbanization in Vietnam, and soon will go to the intermediate level, with the current rate of urbanization: 3.4 % growth per year in the current urban population, accounted for 34% of the national population.
Legal - Threat: Indonesia, Vietnam, anti- dumping has applied for steel products, 55.6% of the additional import tax from 5.9 to 3 / 2013 will be applied during the three years since. Malaysia and Thailand are also cold rolled steel, color coated sheets, galvanized sheets and Vietnamese companies expressed concern about the dumping.
6.3 SWOT analysis of McDonald in Vietnam
Strength
Strong brand name, image and reputation: McDonald's every day more than 34,000 local restaurants in 118 countries serving nearly 69 million people, with a leading global r...
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...ly followed by Lotteria, with 16 percent of the market, increases market share in the category. Burger King, which launched in 2011, about 0.4 percent of the market.
Several challenges McDonald's, his late entry into the market, not least of which lie ahead. Generating a critical mass at an affordable price is a key challenge that must be faced, a source said on condition of anonymity. She consumers in Vietnam, "an occasion" to see as fast food, because it can achieve his level of success took more than a decade that the KFC. "Road Side Cafe Burger chain vendors and offers a cheaper alternative," the source said. Many are also aware of the health risks of fast food is notorious.
McDonald's meat is another problem for the nation's restrictions on imports, the value will be in control. In most markets, McDonald's imports its meat. For example, it's in Asia, McDonald's
Vietnam has a very rich and culturally diverse background dating all the way back to 1066 when William the Conqueror invaded and paved the way for English colonization. The French had been colonizing since the 19th century. The French role in Vietnam's history is critical; they started out by bringing these simple peasants to the latest technology of farming and hunting (Yancey 37). The French helped these people out greatly in the beginning, but like all stories of occupation go, they just got worse. They started forcing rules and laws on the people of Vietnam.
Throughout Vietnam’s history geography has play a role during it and because of it’s location, climate, soil it was an ideal place for farming which would soon attract invaders. The Chinese, French ,and Japanese all wanted something from Vietnam which included agriculture abundance, colonial possessions, and natural resources. They all controlled Vietnam at this time. Japan surrendered when vietminh declared it’s independence and the United States did not support this independence. The French and Vietminh went into war where the french had lost and Vietnam was divided ( French took control of
(2)Another challenge McDonalds is facing is replacing humans with machinery. In the 21st century humans are being replaced with machines because companies believe that its quicker and they make more money, this causes social problems because many people are left without jobs which creates conflict between social and economic issues.(3) Another challenge faced by McDonalds is that in June 2016 the South African government implemented salt tax forcing companies such as McDonalds to cut down on salt related food and focus more on coming up with healthy
Another reason why urbanization was necessary in the United States was the role of medicine and its practice. Back in the day it was hard to locate a doctor and if they did they were miles and miles away and people would die just trying to get to them in time. Doctors were very scarce and even then they did not have much equipment because they could not afford it. With the rise of urbanization doctors who moved to the city got better job opportunities and got better pay. So then doctors could buy the medicine they needed in bulk and had money for them as well. But also with the population bei...
With strength ultimately comes weakness and McDonald's has its fair share, especially in the last few years. Many weaknesses are due to the external environment which includes market saturation, increased price competition, and food and labor costs. These weaknesses affect many firms in the fast food industry so McDonald's is trying to effectively combat these forces using a differentiation strategy. Developing new products such
The French’s began to colonize Vietnam in 1874. The Vietnamese people gave the French a hard time during the “Pacification Period.” During this time the French tried to gain control of Vietnamese rebel groups and the Chinese, who also wanted to obtain Vietnam. The French divided Vietnam into three different parts. The southern part of Vietnam included two regions called Cochinchina and Annam. The northern part of Vietnam included a region called Tonking. Most of the rebellions took place in Tonking and Annam. The French were in Vietnam because of Economic reasons but, Catholic missionaries also wanted to convert all the people of Asia to Catholicism. Also the French wanted to spread their culture within Vietnam and teach the Vietnamese people about French literature, language, and history. After this period of time France focused on modernizing Vietnam and bringing in rail roads, bridges, and highways. They also forced labor and taxed the Vietnamese people.
Indochina, modernly known as the Socialist Republic of Vietnam is located on the border of the eastern Indochinese peninsula and it occupies, according to the online encyclopedia (encyclopedia.com), about 331,000 kilometers squared, where in 1987, 25% of that land was under cultivation. Vietnam is bordered by the South China Sea, the Gulf of Thailand, and Gulf of Tonkin; and it is alongside China, Laos, and Cambodia. Hanoi, Vietnam’s capital since the nation’s reunification, is located in the northeast; and Vietnam’s largest city, Ho Chi Minh City, also known as Saigon, is located in the southeast of Vietnam. However, before becoming independent from Imperial China in 938 AD, Vietnam’s capital was “Đại La”, where it was located in present-day Hanoi. Additionally, the northern part of Vietnam is mainly composed of highlands and the Red River Delta; and the southern part of Vietnam is divided into coastal lowlands, large forests, and mountains of the “Annamite Range”. Vietnam’s official language is Vietnamese, and their largest ethnic group in Vietnam is the Kinh people, which takes about 86% of the nation’s population.
According to Royle (1999) McDonald’s is a very large multinational enterprise (MNE) and the largest food service operation in the world. Currently the company has 1.5 million workers with 23,500 stores in over 110 countries with the United Kingdom and Germany amongst the corporation’s six biggest markets, and over 12,000 restaurants in the United States. In 1974 the United Kingdom corporation was established and in 1971 the Germany corporation was established, currently the combined corporation has over 900 restaurants and close to 50,000 employees in each of these countries (Royle, 1999).
A general situation of urbanization trend in developing countries and developed countries is increasing. In 18th Century only 3% of the world total population lived in urban areas but as projected in 2000 this number will increase at above 50% (UN as cited in Elliot, 1999, p. 144). According to UN (as cited in Elliot, 1999, p.144), it is figured that the total urban population in developing countries has increased from approximately 400 millions people in 1950 to approximately 2000 millions people in 2000. At the same time, total urban population in developed countries is double...
"Studying McDonald's ABroad: Overseas Branches Merge Regional Preferences, Corporate Directives." Editorial. Nations Restaurant News 11 Nov. 2005: n. pag. MasterFILE Premier. Web. 5 Mar. 2013.
Fast food outlets actually have been existed from millennia in China, India and ancient Europe. In the past, many people cannot afford to have a kitchen and this becomes the main reason they buy their food in fast food outlets (Reverse Your Age, 2013). The perception of fast food started to change in twentieth century. The first company that change the culture and perception of fast food was McDonald’s, followed by their future competitors such as KFC, Burger King, Wendy’s, Taco Bell, Pizza Hut and Subway. As they get a good appreciation from the customers followed by the impact of the globalisation, almost all of the fast food companies have been expanded their restaurant chain in many nations (Wojtek, 2013). Nowadays, with our busy life schedule and the increasing trend where women entering workforce promote an opportunity for the fast food industry to grow bigger. We can see the significant growth from the fast food industry as the industry itself has been generated over $160 billion in 2012 compared to their revenue in 1970 which only around $6 billion (Franchise Help, n.d.). With this significant growth, it does not mean that every company in this industry are successful. Some company has to closed some of their stores due to the lack of environmental research and preparation in entering a new country which commonly lead to the poor selling rate. The deeper explanation and points that is mention below will be also represent as the industry current state.
The purpose of this paper is to introduce you to the fast food industry, how it is everywhere in the United States and increasingly spreading globally. The majority of the fast food restaurants in the United States are dominated by hamburger fast food restaurants. Amongst the burger segment, McDonald’s is the number one leader in the burger industry, followed by Burger King, and Wendy’s respectively (Oches, 2011).
...As a member of the Third World, Korea has experienced quite an extreme urbanization. During the time when it was becoming more urbanized, it could achieve a massive economic development. But it also suffered from various urban problems as traffic, pollution, and housing shortage. The government’s effort to restrain urban population growth and develop more balanced society was a good try yet not so successful in reviving rural areas and solving urban problems. The developing countries, which still are in the early stages, can learn a lesson from the urbanization of Korea and develop adequate plans to handle intense urban expansion in the future. Future studies can compare Korean government plans with more successful population redistribution plans in other parts of the world and give suggestions to less developed states about proper plans responsive to urbanization.
The industrial Revolution, starting in late 18th century, had a significant urbanizing effect. Industrialization is the basic driving force of urbanization and urbanization, cities, are the important land for industrialization. Industrialization and urbanization are just like brothers that grow and develop together and developed each other (Lexicon Universal Encyclopedia, 1997). Industrialization is the initiator of urbanization and urbanization is the inevitable result of industrialization. The inventions of railroad tracks, automobiles, telephones, airplanes and electricity are a part of industrialization and the growth of cities, urbanization, during the late 1800s and early 1900s.
Fierce and growing competition – big fast food companies like Burger King and Kentucky Fried Chicken are constantly competing with McDonalds for customers and trying to take the spot as the top fast food chain.