Toys that Gender Stereotypes
Toys describe how children should act. Adults expect girls to play with dolls like Barbie and Cabbage Patch dolls. They expect boys to play with action toys such as X-men, GI JOE dolls, and Hot Wheels. This sexually stereotypes a kid, because this is suggesting that they girls to chase after so called cute looking guys at the mall and always be interested in fashion and money. For boys they are expected to be tuff and buff and shed no tears they are the ones with the racecars, and the toys also makes them violent. Toy is a major contributor to sexually stereotype girls and boys.
Barbie dolls help stereotype girls by making them the airheads type. Mattel Toy makes the doll with big breast and always a blonde hair doll that always has a boyfriend to the side of her. The always have things that includes with her like with its line of dolls outfits and accessories. For example Mattel toys recently introduced Cool Shoopin' Barbie with an unlimited credit limit MasterCard that sings credit approved when run through a tiny toy scanner (Hua 1998) ...
Gender Stereotypes Among Children's Toys When you walk into the toy section of any store, you do not need a sign to indicate which section is on the girls’ side and which section is on the boys’ side. Aside from all the pink, purple, and other pastel colors that fill the shelves on the girls’ side, the glitter sticks out a lot as well. The boys’ toys, however, are mostly dark colors – blue, black, red, gray, or dark green. The colors typically used on either side are very stereotypical in themselves.
For starters the title, “Barbie Doll” holds a meaning. It symbolizes the ideal figure of a female body. Society creates this ideal that is embed into every century. It is never ending. It is intended that she must have the twig like arms and legs, the minuscule waist and nose,
In David Barry's article, Guys vs. Men, he discussed the differences between "guys" and "men". This article made several valid points, including that guys will try and out perform each other where sports are concerned and that the space shuttle is the ultimate guy toy. My question is why do only guys play with all the neat toys?
In order to fully comprehend the how gender stereotypes perpetuate children’s toys, one must understand gender socialization. According to Santrock, the term gender refers to the, “characteristics of people as males and females” (p.163). An individual is certainly not brought into the world with pre-existing knowledge of the world. However, what is certain is the belief that the individual has regarding him- or herself and life stems from socialization—the development of gender through social mechanisms. For instance, when a baby is brought into this world, his or her first encounter to gender socialization arises when the nurse places a blue or pink cap on the baby’s head. This act symbolizes the gender of the baby, whether it is a boy (blue cap) or a girl (pink cap). At the age of four, the child becomes acquai...
That is, boys will customarily receive blue clothing or toys while pink clothing or toys will be for girls. “Children‘s toys and games are also differentiated on the basis of sex” (Diekman and Murnen 2004; Seccombe p.99). Through these toys or playing with these toys, boys and girls would eventually distinguish the differences between male and female; also, may strengthen, and perpetuate the traditional gender stereotypes. For instance, boys or men are expected to act and behave in ways that have been considered masculine or associated with masculinity (Seccombe p.104); “men are often assumed to be more aggressive, sexual, unemotional, rational, and task oriented than women” (Seccombe p.93); and thus, action figures, such as Superman, WWE wrestling toys, and Hulk are made for boys to play with. While girls or women’s roles are associated with femininity (Seccombe p.104); “women are assumed to be more nurturing, passive, and dependent” (Seccombe p.93); and so, cooking and baking set and baby dolls with bottle feeding and diapering set are made for girls, so, they could apply their nurturing and culinary skills when they get older and mainly do household chores. Personally, I believe these toys have both negative and positive influence on children’s socialization. For instance, playing with toy guns or military toy set with a knife may lead to early exposure to violence and aggression. However, some toys, such as Lego building set and blocks, arts and crafts have a powerful and influential influence on children’s thinking and
The fine line between boys and girls when it comes to toys is established very early in life. This segregation is created by the parents showing children what is socially acceptable for each gender to play with. This segregation is also played out in movies and television shows alike. Ideally it would be great to see a boy not get teased if he wanted to play with a doll or a girl with a ninja warrior. It may be more socially acceptable for a girl to cross over the norm than it would be for a boy. In my opinion the worst toy that I found was the Uggly’s pet, this pet was encouraging bad manners and virtually no imagination. The toys that I found were the best was the movie character additions. These toys were gender neutral and would be socially acceptable for both genders.
One of the most common strategies is to market their toys to a specific gender. This shows the separate aisles that are designed for each gender. So, this separation of gender could lead to the idea that “Toyland is boy and girl land” (Auster, Claire). These ideas of “boy and girl land” play upon the stereotypes of each specific gender and impose these conventional stereotypes on children. When these girl specific aisles lack in the sales, these toy companies attempt to “‘pin it up’ to make it more popular” (Auster, Claire).
Francis’s study analyzes three to five-year-old preschool students as well as their parents about their views about toys and viewing materials based on gender. The study showed that parental beliefs shaped their child 's opinions of gender roles based on the toys they played with. The parent 's idea of what is female and what is male is transferred onto the toys their child plays with which in terms developed their child 's stereotype of what is male and female based on their toy selection and color. In the article “How do today 's children play and with which toys?”, by Klemenovic reference that a child 's view on gender stereotypes is developed by their parents who train them on how to use the toys. Klemenovic (2014) states "Adults start training in the first months of a child 's life because knowledge of objects is the outcome of other people 's behavior towards us" (Klemenovic, 2014, p. 184). Young children’s development of gender stereotypes is largely influenced by his or her parent’s actions and view on what they consider male or female. A parent’s color preference and toy selection can influence a child’s gender bias or association to a specific
First off, I will describe the role the toys are playing when it comes to the socialization process for boys and girls. The masculine wrestling action figures and construction vehicles are showing boy 's their gender roles. In the book, “You May Ask Yourself”, defines social roles as “the concept of gender roles, set of behavioral norms assumed to accompany one’s status as male or female” (Conley, pg 130). In the store it is fairly easy for parents to find which part of the store will fit their kids gender roles. For parents with young boys, all they have to do is look for the blue in the store. When looking for the girl toys, parents just need to find the pink. Parents are actively doing gender in their child
Often when a couple becomes pregnant and finds out the sex of the infant, stereotypes begin to form. If the child is female, their room will often be painted pink with cutesy borders. The crib will have pink blankets with ruffles on them. The baby girl will be presented with soft toys and cute stuffed animals, as well as perhaps a baby doll or two. At the baby shower, the mother will typically be presented with pink and purple clothing, the colors of choice for a female child. When the baby finally comes along, she will typically be treated as a gentle princess. When it comes to girls, adults are often more careful, as if the baby girl will break.
This research is something that can create change in the toys and advertisement market and help inform parents of the need for raising their children with gender-neutral and opposite-gender toys available for playtime. All of the available research agrees that playtime is essential for learning, cognitively and socially. Miller emphasizes that offering different toy options for children will provide boys and girls with different play experiences, which will offer up a chance to grow cognitively, such as increasing spacial reasoning, and socially, by allowing a different type of play in social groups (Miller, 1987). Schwartz and Markham concludes their research by pointing out that, while their data does not show whether children are influenced by sex-stereotyped advertising, it is clear that this type of advertisements, as well as sex-stereotypes anywhere in the media, reinforces "conventional sex-role definitions” (Schwartz & Markham,
Gender Socialization plays a big part in a child’s life in shaping their femininty and masculinity. Every child is brought with to have played with at least one toy to have called their own. Now, the purpose of the research that has been conducted is to take a further look into how toys that is sold through stores and played by children. This will then give hindsight as to how what is considered the gender norm has a part in gender role stereotyping and the affect these toys have on children view of gender characteristics.
Although Barbie was created as a toy for girls, the sexual nature of the doll suggests it was created for the pleasure of men and envy of women. Prager compares the figure of Barbie to the kind of women who would be seen in the Playboy mansion or be a frequent guest on explicit television shows. This is the image of a mans...
Those perfect days as a child when your countless days were filled with playtime. The time to set up those houses and dress the dolls up, and act out the future. “Through their play Barbara imagined their lives as adults. They used the dolls to reflect the adult world around them. They would sit and carry on conversations, making the dolls real people” (Ruth Handler). As a young child, it is all you look forward to in your future: being successful and confident, loved and cherished. Many dolls were used to project this. Specifically, the Barbie. Barbie is a positive role model girl should look up to for confidence and inspiration. She is a talented and educated career woman, self-sufficient in every aspect of her life, and a stunning example to young girls the body that is healthy and fit.
It may seem trivial and go unnoticed to most, but by assigning Barbie a real career, people are able to identify with and recognize her. The marketers also provide Barbie with a life other than modeling, such as friends and a home. The Ken doll, which is commonly known as Barbie’s boyfriend, makes her appear more real to the audience. Girls are able to identify with the idea of a boyfriend, which makes the notion of Barbie seem more realistic and desirable. The same idea is applied to the many friends Barbie has been accompanied by over the years. Lastly, and perhaps most famously, Barbie, like almost all of the girls who play with her, have a home. The Barbie Dream House is just another clever way her marketing team has presented her to society as a real person. Humanizing Barbie, and portraying her in such a manner makes her more attractive to potential buyers. The girls who engage in play with dolls do not want merely a doll; they desire something they can relate to and envision in the real world. Imaginative play is a large portion of childhood, and the ability for children to posses a doll like Barbie , who represents a real person in society, is extremely valuable. The use of social constructionism in the marketing of products such as Barbie is both brilliant and effective.