The gender effect on entrepreneurial behaviour of women in Nigeria

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Table of Contents

Chapter Three: Research Methodology 3

3.1 Research Methods 3

3.2 Research Design 5

3.3 Data Collection: Nature, Sources, and Method 6

3.4 Sample and Sample Design 6

3.5 Technique of Data Analysis 8

References 10

List of Tables 12

Table 3A: Sample Size, and Locations 12

Table 3B: Continuous & Categorical Data Minimum Returned Sample Size Table 13

List of Figures 17

Figure 1: Nigeria’s Map Showing the Six Geopolitical Zones & 36 States/FCT 17

List of Appendixes 19

Appendix 1: Permission/Introduction 19

Appendix 2: Questionnaire 20

Part I: Entrepreneur’s Bio Data 20

Part II: Profile and Background of the Enterprise 21

Part III: Personality Assessment 22

Part IV: Behavioural Assessment 23

Chapter Three: Research Methodology

3.1 Research Methods

The methodology and procedure employed in conducting this study are discussed in this chapter. The section explains two research paradigms briefly, and the research approach applied in this dissertation. Research paradigms concern people’s philosophies and set of assumptions about the world as well as nature of knowledge about how research studies ought be carried out in a scientifically recognized manner (R Burke Johnson & Onwuegbuzie, 2009). There are two major research paradigms: the qualitative and quantitative (Yusof, 2011). The qualitative research approach is essentially an explorative technique of examining, applying small sets of data without a focus on developing new insights as well as theories (Creswell, 2013). When applying this paradigm, the research methods adopted include in-depth interviews, generally face-to-face method so as to get to extract all relevant details required to ultimately construct a new theory (Meis...

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...SPSS statistical package and data grid were employed in analysing the data for this study. The data grid did not only help the researcher to easily discover detailed responses from participants, it also provided a robust avenue to identify new trends among the survey population (Cohen, Manion, & Morrison, 2013). The analyses of the research data were done using:

1. Statistical analysis with the help of Analysis of Variance also called ANOVA, Chi-Square, Correlation Coefficient and Factor Analysis to test the research hypotheses.

2. Content analysis to assess the frequency and type of gender related behavioural patterns that affect women entrepreneurs as well as gain valuable insights into the emerging pattern for women entrepreneurial practices; and

3. Descriptive analysis for the calculation of the percentages, mean, as well as frequency distribution.

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