The Ways in Which the James Bond Film Die Another Day has Been Promoted and Advertised

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The Ways in Which the James Bond Film Die Another Day has Been Promoted and Advertised

An organisation with a specific purpose is called an institution.

Their main objective is to make money. An organisation that deals in

media will make media products such as TV programmes, films, or

magazines.

Hollywood is a multinational institution that appeals to people world

wide by producing a large amount of films from America and paying for

films in the U.K.

James Bond is an example an example of a very successful Hollywood

film series which started in 1962. The idea originated from books

written by Ian Fleming although it's now owned by Barbara Broccoli who

took over the rights from her father. The films are filmed on scene or

in pinewood studios (U.K.) they are financed from al over the place by

many different people each of which get a share of the profits.

The latest film was directed by Lee Tamahori and produced by Michael

Nilsson and Barbara broccoli both of which have been involved in bond

films before. The last James bond film cost an amazing $227,000,000

million whereas the average film will cost just $22,000,000. to make

the films look real and standout above the rest the make up and

special effects team are crucial, without these specialised teams the

films would fail there criteria and probably lose millions.

The trailers to the bond films are quick and snappy using lots of

special effects with dramatic voice over and the ever lasting James

bond theme tune. The trailers are probably the most important

advertising aspect, they are most likely to be shown before other

films of the same genre so as to appeal to the intended audience

although they are shown on television and can also be viewed on the

internet. The trailers usually consist of a series if very quick

dramatic shots such as a bullet transforming into a bond car sliding

across the ice (Die Another Day.) So although a lot happens and lots

of special effects are used it is only a second or two long.

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