The world we live in has changed dramatically over the last thirty years with the invention of the internet, smart phones, and video gaming systems. The world we live in now was unimaginable and the technology advances we have made are remarkable. Video game consoles and how we as a society play them has changed dramatically since the beginning of gaming in the 1970’s. Over the last decade there have been many arguments concerning video games such as too much violence, obesity, addiction, social wellbeing, and many other health related issues. Video games also have some advantages to include hand eye coordination, a strategic mind set, educational and teach life lessons to the players. However, video games do cause more harm than good because the negative outcomes out weight the positive aspects of playing video games.
The Game Makers is the story of George S. Parker and his brother's establishment of one of the biggest gaming empires in the history of gaming. The author, Philip E. Orbanes, examines the history of Parker Brothers throughout the one hundred years of its existence. This book is an educational and informative journey through the life of the Parker Brothers. He provides a quick, but descriptive story that covers everything from their first office in Salem, to the publishing of Monopoly in 1935, then making and losing millions developing and publishing games for the Atari VCS in 1982, to the closing of the Parker Brothers Salem office in 1991, including a slightly awkward period of Orbanes' hiring in 1979 to his resignation in 1990.
Imagine that more than twenty years ago people didn’t even know about professional competitive gaming. They would never think that in the future eSport (electronic sport), would be growing up extremely fast. “Last year, tournaments awarded more than $15 million around the world, up from just over a $1 million a decade ago” (Holden 87) according to the statistics from the esportsearnings.com. Just think about it, the first place team can be guaranteed to get at least $1 million dollars, and this is the amazing amount of money for just playing the game. Now imagine that there several tournaments like that per year. Every competitive game has its own different tournaments. What if I told you that professional gaming organizations have a several teams and every player in the team is getting paid with a salary? People are getting paid only for just playing a game several hours per day. It’s not a secret that there already exist several professional gamers who already have become millionaires. The electronic sport is not an entertainment anymore; it has already became a professional environment that can give a career path for the people. It means that playing games is not a bad idea anymore. It shows that eSport has a future. The gamers not just nerds anymore because they are making more money than some employees can suggest to you. People of different ages are getting attracted by games and now they can make a profit from it. The competitive gaming has a lot of opportunities for players. It can suggest a career to the people now and not just a wasting of time for them. The eSport is raising an incredibly fast and the rise of the professional competitive gaming illustrates an approachable career path for gamers.
Today Sony is a leading music company, motion picture company, television production company, manufacturer of game consoles, and inventor of many new professional products such as VAIO personal computers.
Steinberg, J. (2014, February 7). Sony Finally Comes To Its Senses. seeking alpha. Retrieved March 30, 2014, from http://seekingalpha.com/article/2005361-sony-finally-comes-to-its-senses
Buyers are influenced by high switching costs when choosing which console to purchase. With a console being an investment that enhances the experience of games Freakomon is left competing for the last 28% of the market after Playsphere’s unsuccessful launch. President Ryotaro Kurosawa recognised this challenge and has therefore opted to expand the target market with Rashmon to a non-typical customer base males. The bargaining powers of customers has increased alongside access to information primarily from the internet about developing technologies such as the 3D graphics of the PlayStation 2. This is where Playsphere went wrong as they focused on the buyers influence on price and forewent attention to complex functionality that the traditional market was seeking.
Two new managers have been appointed at Sony in the last 15 years due to a number of developing problems, including the innovation ‘cogs’ within Sony slowing down, being forced into an aggressive pricing strategy, increased competition, losing the battle of VHS and Betamax, profit and sales remaining flat and the ongoing poor performance of Sony films (Mintzberg et al, 2003). Both managers initiated major strategic changes with varying degrees of success; firstly Nobuyuki Idei was appointed and initiated a major shift from analogue to digital technology, as there was a belief that Sony was falling behind the market in this respect. Idei also targeted the top position in the audio and visual industry, a universal standard in home computer devices and a new distribution infrastructure. He believed his job was the ‘regeneration of the entrepreneurial spirit’ (Mintzberg et al, 2003), believing it had been lost.
Most of you have heard about Nintendo's new addition to the console family, The Nintendo Switch right? Well this rant is about the Downfalls of the Nintendo Switch and what this means for its competitors. When the first look at the switch was released, AAA game developers immediately asked to make titles for the Nintendo switch such as Skyrim, Splatoon 2, and many others. The switch takes many details from Sony's handled, The PS vita. It's a touch screen gaming handled device that can be inserted into a connector that allowed you to use the switch on a wider screen! This brings a lot of competition for Xbox, and the PlayStation. Just like the Xbox one S, The Switch may be able to play games in 4k video resolution. However, that will drain the
The Devil Finds Work for Idle Hands What comes to mind when someone mentions video games? A lot of people will think of a waste of time or a device for creating lazy children. That very well may be in a lot of cases, but from a different point of view, video games have very important uses. Instead of creating lazy children, they eliminate boredom for them. We all know what types of activities children find when they are bored.
New Industry in Gaming Video games are no longer the nerdy stepchild of popular entertainment. Nearly half of all US homes own one game-playing machine, and 23 percent own more than three, according to Nielsen Entertainment. The technical requirements for video games are pushing the most popular technologies - including cell phones, Palm Pilots, computers, and TV - to become more versatile and powerful. College grads are now more likely to head into interactive software than moviemaking. This industry is now at an important crossroads, say experts, largely due to its explosive growth with the costs to develop a hit new game now topping $10 million.