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The importance of discourse analysis
The importance of discourse analysis
Three levels of critical discourse analysis
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The objective of this paper is to outline the purpose and procedures of Critical Discourse Analysis (CDA) and to explain why the approach can yield its most useful insights when combined with mass data collection and selected methods from Corpus Linguistics (CL). I will do this with detailed reference to Koteyko, Jaspal and Nerlich’s (2013) examination of the UK Climategate controversy and its treatment in online reader comments to newspapers. I will begin by outlining the essential features of both CDA and CL, then examine how these were applied by Koteyko et al (2013) in a broad, corpus-based study to reveal a high level of consistency at least in commenters professed beliefs and consistent across broader contexts.
Critical Discourse Analysis (CDA) has had a prominent place in and beyond linguistics for more than 20 years, growing out of critical language studies, a development of Halliday’s (1985)
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CL while first attempted in the 1960s, has only recently come into frequent use, largely due to the advent of word processing software, and more recently the plethora of data available on the internet. Mass sampling of data is statistically verifiable, at least demonstrating the extent of a phenomenon within a given population, while not necessarily ensuring the veracity of its interpretation as social
Palmer, William. "Rhetorical Analysis." Discovering Arguments: An Introduction to Critical Thinking, Writing, and Style. Boston: Pearson Prentice Hall, 2012. 268-69. Print.
In Katherine Anne Ackley’s book, “Perspectives on Contemporary Issues: Seventh Edition”, chapter one instructed the reader how to read critically. Reading critically is defined as the process of making a rhetorical analysis, or examination, of a piece of work. First, a reader must read a piece of work to understand it, then they must be able to assess, or criticize, it. To do so, the reader should examine the author’s position, and the evidence provided to support that position. They should also be able to discern between logical and illogical pieces of evidence. Reading critically can be used to write summaries, critiques, arguments, synthesis’, and research papers.
Discourse communities are groups of people with a unique point of view. There are many discourse communities around your everyday life. These communities are part of the entire human environment. Many discourse communities are distinctly large due to all the societies wanting the same things. My discourse communities are mostly Facebook.
Pollan’s article provides a solid base to the conversation, defining what to do in order to eat healthy. Holding this concept of eating healthy, Joe Pinsker in “Why So Many Rich Kids Come to Enjoy the Taste of Healthier Foods” enters into the conversation and questions the connection of difference in families’ income and how healthy children eat (129-132). He argues that how much families earn largely affect how healthy children eat — income is one of the most important factors preventing people from eating healthy (129-132). In his article, Pinsker utilizes a study done by Caitlin Daniel to illustrate that level of income does affect children’s diet (130). In Daniel’s research, among 75 Boston-area parents, those rich families value children’s healthy diet more than food wasted when children refused to accept those healthier but
In order for something to be a Discourse Community it has to fulfill many requirements including a broadly set of common goals, communication between members, a way to provide feedback, possesses at least one genre, has a specific lexis, and has a threshold of members with a suitable degree of relevant content and discoursal expertise (Swales). After observing this group of people I have come to a decision that they do in fact represent a Discourse community. The groups broad set of goals woul...
The movie trailer “Rio 2”, shows a great deal of pathos, ethos, and logos. These rhetorical appeals are hidden throughout the movie trailer; however, they can be recognized if paying attention to the details and montage of the video. I am attracted to this type of movies due to the positive life messages and the innocent, but funny personifications from the characters; therefore, the following rhetorical analysis will give a brief explanation of the scenes, point out the characteristics of persuasive appeals and how people can be easily persuaded by using this technique, and my own interpretation of the message presented in the trailer.
“Stat Wars” is the title of Chapter 5, and it describes the process of conflicts over such social statistics. There are debates over particular numbers, data collection, and statistics and hot-button issues. Knowing the causes of bad statistics outlined in Chapter Two will help readers in such stat wars.
The Letter from Birmingham Jail was written by Dr. Martin Luther King Jr. in April of 1963. Dr. Martin Luther King Jr. was one of several civil rights activists who were arrested in Birmingham Alabama, after protesting against racial injustices in Alabama. Dr. King wrote this letter in response to a statement titled A Call for Unity, which was published on Good Friday by eight of his fellow clergymen from Alabama. Dr. King uses his letter to eloquently refute the article. In the letter dr. king uses many vivid logos, ethos, and pathos to get his point across. Dr. King writes things in his letter that if any other person even dared to write the people would consider them crazy.
For my last article I chose to look at an article that just focused on explaining what critical analysis discourse is. I liked it because it provided me with a bit of information regarding where it began, who adopted it, how it has grown, and the goals of this type of analysis. By reading this article I learned a lot more about what to look for in other articles in order to get out what I want from them. Since the power of linguistics is a huge focus of this method, I need to make sure I am critical as the analysis describes on what I am looking for in my research. I also make sure I have direction, which I feel like a do. With the previously articles that I does to analyze seem to fulfill these goals.
A discourse community is a group of individuals all with relatively the same ending goal or original interest that all have their own way of participation and have different motives, it is easier to feel more included in a discourse community once literacy achieved. Discourse communities can be found in many different places; it is just a matter of what is being looked for. These communities can come from the entire population, all of the people who speak the English language, any place of education, restaurants, any home, or even at the gym/ recreation center. In order to become literate in the fitness discourse community the differences in basic motives, the values that are important, and the places available to work out at must be understood.
In his article “The Concept of Discourse Community,” John Swales describes a discourse community as a group of people that “have a broadly agreed set of common goals, contain certain mechanisms of intercommunication among its members, have acquired a specific lexis, and have a threshold level of members with a suitable degree of relevant content discoursal expertise” (Swales #). An example of such a discourse community is the legal profession. The legal profession has the common goal of understanding and applying general principles to particular factual situations. In doing so, lawyers use language, concepts, and methods that are unique to their community. In order to become a recognized member of the legal community, a person must graduate from law school and pass the bar exam thereby demonstrating an in depth knowledge concerning all areas of the law and the specialized rules, methods, and jargon used by lawyers to communicate about legal principles.
Quantitative methods in the social sciences are an effective tool for understanding patterns and variation in social data. They are the systematic, numeric collection and objective analysis of data that can be generalized to a larger population and seek to find cause in variance (Matthews and Ross 2010, p.141; Henn et al. 2009, p.134). These methods are often debated, but quantitative measurement is important to the social sciences because of the numeric evidence that can be used to drive more in depth qualitative research and to focus regional policy, to name a few (Johnston et al. 2014). Basic quantitative methods, such as descriptive and inferential statistics, are used regularly to identify and explain large social trends that can then
He argues that one may be able to note the intentionality but he/she may not be able to know the intention, and this makes it important to differentiate between text and discourse. Discourse is responsible for finding the intention of the text by relating its content to the extralinguistic reality. The process of relating the text to the extralinguistic reality, which is the discourse, results in the text. Widdowson thus defines discourse as “the pragmatic process of meaning negotiation” and the text as “its product” (p.8). Other scholars who distinguish between text and discourse in terms of product and process are Brown and Yule (1983). They state that “the discourse analyst treats his data as the record (text) of a dynamic process in which language was used as an instrument of communication in a context by a speaker/ writer to express meanings and achieve intentions (discourse)’ (Brown and Yule, 1983:26). It can be noted that Brown and Yule’s description of text and discourse is similar to that of
This chapter taught me the importance of understanding statistical data and how to evaluate it with common sense. Almost everyday we are subjected to statistical data in newspapers and on TV. My usual reaction was to accept those statistics as being valid. Which I think is a fair assessment for most people. However, reading this chapter opens my eyes to the fact that statistical data can be very misleading. It shows how data can be skewed to support a certain group’s agenda. Although most statistical data presented may not seem to affect us personally in our daily lives, it can however have an impact. For example, statistics can influence the way people vote on certain issues.
‘Discourse’ 2004, in The Sage Dictionary of Cultural Studies, Sage UK, London, United Kingdom, viewed 8th December 2013,