In our modern society the friends are always shown up by virtue of social media like facebook. Facebook unites people and makes a surprisingly sophisticated cyber-image of a facebook user. In the way of social communication people often use this wonder medium and eventually has created a world of virtual friends. Due to its virtual community people also consider this medium more than nothing, as stated by Niedzviecki, 2011. In addition, large virtual community of facebook often engages its users particularly young for extended period of time.
Oracles on "Advertising": Searching for a Definition. Journal of Advertising, 63-77. Lee, A. (2013, Oct 03). Retrieved from VS Daily: http://vsdaily.com/socialbakers-malaysia-has-over-13-million-facebook-users/ Li, H. (2011 ).
People like to connect, communicate and share. It can be seen through the development of languages, the exchange of letters, the invention of the phone and today’s social media platforms such as Google +, Twitter and Facebook. Facebook being an important social media platform with 1.19 billion users worldwide (Facebook Key Facts 2013), since 2004 it has been attracting more and more users. It is of interest how Facebook is keeping it’s free service for its users, and despite its significant size still is growing its user base and revenue. Two questions are open: First, what is the marketing processes involved in Facebook's success story?
Many people use Facebook to connect with their friends and families. In order to register for a Facebook account, a person has to be willing to give out personal information. Facebook users are likely to create a profile which can include all the things they want to share with other people (Green 20). However, it could be dangerous if a person gives out his or her information because some people may steal it, causing problems and leaving mental scars. Facebook provides a place for people to share information and build connections with others by sending or accepting friend requests (Karl 214).
It is being used in a large variety of ways at an incredibly large rate.From talking over a social network like Facebook, Twitter, Imessage and sms, to advertising all different kinds of products over the world wide web. Social media is becoming a major part of our lives. Social media is affecting society. Social media is changing the way we communicate. Platinum author William D. Salter claims that “Social sites such as Facebook, Twitter and Google+ have made it easier to keep in touch.
21 Nov. 2013. "Social Media and Its Effect on Privacy." ASU News. N.p., n.d. Web.
(November 14, 2011). Social Networking. Retrieved from http://socialnetworking.procon.org/ Gothly, D. (March 26, 2011). When Did Social Media Become Social Engineering? Retrieved from http://www.dgp4sl.com/wp/2011/03/26/when-did-social-media-become-social-engineering/ Similar Site Search.
But now, after many researches and articles came out people are beginning to look with greater interest on this issue. Moreover, privacy is the concept of being free from others’ intrusions, and it has changed relevantly through the advent of social networking. This paper, will in particular analyze how Facebook has influenced individuals and the contemporary society that has being exposed to an enormous number of information through the last years. Firstly, Facebook is a social tool that permits people to understand the continuously “updated version” of the world around them and let them feel to be part of it. People subscribe to the social network because they need to stay in tou... ... middle of paper ... ...ts on Kids."