The Pop Art Movement

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Problem
The pop art movement is an artistic movement that began in the mid 1950s to early 1970s, reaching its peak in the 1960s. Pop art began in New York by artists Andy Warhol, Roy Lichtenstein, James Rosenquist, and Claes Oldenburg.
Today not many people know about the movement and its connections to popular culture that surrounds everyday life.

Problem statement
What is pop art and its connections?

Variable
Independant
Pop culture
Dependant
Pop Artist
Consumer Culture

Hypothesis
Pop artists are dependant on the popular culture around them

Literary Review
According to source 1, Pop art began as a revolt against the traditional views of what art was considered to be. Similar as it is today, young artists felt that the art they were taught
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“ Pop art was the first movement to declare the reality that advertising and commercial endeavor were actually forms of art”[Anthony Morley].One of the main ideas behind pop art was the connection between the media and art. Roy Lichtenstein considered pop art was a reflection of what happened in American society. Although inspired by similar ideas, British and American pop art are vastly different. Early pop art in Britain was inspired by popular culture in America, post-war. American artists used what they saw and experienced within their culture they were a part of. In the United States, pop art depicted the real world, quite literally. By using mundane imagery, American pop artists shy away from the emphasis on personal feelings and symbolism that were in abstract expressionism.
In Britain, Pop Art had an academic vision. It became a way for artists to express their need for change. British artists used parody as a way to vilify the system of manipulation in western culture. Around the 1950’s was when it all began. Specifically in the ICA (Institute of Contemporary Arts) where a group of radical minded young artists, writers, and critics met up to challenge the dominant modernist culture that was occurring at that time. Artists included Richard Hamilton, Nigel Henderson, John McHale, Sir Eduardo Paolozzi, and William
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The consumer culture of the 1950s media served to a new group of consumers; teenagers. According to this distinctive youth, popular culture was based on things like rock and roll, personalized cars, comic books, and premarital sexual exploration. Many in this youth culture dramatized rather than ignored the values of the adult run, consumer culture. Even though some thought American teenagers were corrupted or brainwashed, they were also members of a very powerful and influential consumer culture. Because they too had money to spend, the media responded. To this early pop artists found inspiration in

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