The Negative Speech: The Manipulation Of Advertisement

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The Manipulation of Advertisement From the moment that America has been established, this country has been forced to make our own products. However, in order to sell these products, one must discover the best way to put them on display for anyone to purchase. What better way is there to sell something if you advertise it? From huge industrial LED signs to small yard displays, America has been selling its products for years this way. These very effective ways of telling others to “come buy our product”, have been seen all over the world. Whenever people see an advertisement for anything, that idea or product that they saw is the most prominent thing on their mind at the time. Advertisement has been manipulating the human mind in various …show more content…

Avery common example to use for false advertisements is models. A model can accentuate and show off every corner of ther body and the advertisement may display or promise you “gorgeous looking skin”, or “the perfect hair within two weeks,” all for the sake of buying their product. Unless there is physical, hard evidence explaining how the product works, and how effective it is, then it would not be worth purchasing. Another thing that displays the misleading of manipulated advertisements is clothing lines depicted by models. Most everyone has heard of the famous Victoria’s Secret models and how robust and perfect their bodies are. Ritchie says that “...we see the “models” and the “logical” part of our brain recognizes that this is probably a manipulated image, but the “emotional” part of our brains don’t register this at all.” Thanks to modern day technology, it is very easy to get rid of imperfections and blemishes with the touch of a button, making any human body look impeccable. By doing these things, humans in general will believe that they are true, they will buy into the product only because they want the same results as depicted by the modes. Thus, resulting in false advertisement and an unsatisfied customer questioning their self worth. This type of manipulation is most commonly found in female attracted

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