The Importance Of Scarcity In The United States

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The two candidates both referenced scarcity in terms of the voters missing out if they voted for their opponent. Scarcity is the tendency for people to attempt at obtaining an offer that is available in the present, but may be futuristically out of reach. For instance, Trump declared that he had a vast knowledge of business expertise that could be useful in pulling the nation out of its monumentous amount of debt. He then accused Clinton of not possessing any of this financial know-how, concluding that she would not have the skill set to help the nation in this capacity. In effect, Trump was stating that if the voters chose her instead of him, they would be willingly permitting the nation to be brought to financial ruin. This tactic could have made voters find him appealing in the sense that he should be able to pull the country out of debt due to his uncanny ability to pull himself out of his own financial …show more content…

Others would find this rather unappealing because his business practices are fallible, and he could also further damage the economy of America considering the fact that he himself is currently being audited by the IRS (Internal Revenue System). Clinton also incorporated the principle of scarcity in her debating arsenal by being relatively calm and level-headed, while Trump was shouting and telling people that they were incorrect when they disagreed with him. Although she never orated the fact that the voters could be losing a more diplomatic leader if they voted for her opponent, she managed to set up a strong counterbalance against her personality and that

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