The Importance Of Humor In Persuasion

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In compositions and conversations, humor indicates a state of entertainment or laughing that, during speech, can influence the outcome of the conversations persuasiveness. Humor can play a significant role in the outcome or intension of persuasion intended in a conversation. Information being exchanged between persons is influenced by the intended persuasion, as well as the possible level of humor within the intended subject. This, in turn, plays a significant role in the outcome of the persuasion, as humor can, sometimes, create influence on other’s decisions, or way of thinking about the intended subject. Persuading others to take your outlook on a subject can sometimes be greater influenced by the amount of humor within the persuasion. Using humor in persuasion can be advantageous or detrimental to the intended persuasion outcome. As humor can sometimes positively affect the outcome of the intended persuasion intention. Humor is believed to be a mood changing stimulant generally offering more effective persuasion outcomes. In addition, the happier moods established can effectively intensify the friendliness of those around them, which can create friendlier conversations between others within the conversations. With everyone’s enlightened friendly demeaner it can aid in the persuasive outcome of the interaction. “If we accept that ability to process humorous messages is not compromised, then we must consider its effects on processing motivation” (Nabi, Moyer-Guseé, & Byrne 2007, pg. 33). In the least, when humor creates lower levels of anxiety, persuasion tends to be more effective. In circumstances such as this, rapport is more easily created, and information to be communicated has a greater effect. Persuasion, in... ... middle of paper ... ...ience and persuasiveness of the communication and its outcomes. Although there are some advantages to humor in persuasion, the disadvantages sometimes allow for a negative reaction to the persuasion. The way humor is used in communicating a persuasive statement can initiate a different reaction depending on the way the statement is placed in the conversation. In either way, the humor provided can predict the negative or positive intentions within the persuasion intention. Therefore, the previous mentioned persuasion theories have diverse ways of implying how humor draws out different reactions from the intended recipients. Only implying one view of humor in any given conversation can and may draw an unintended reaction from either party. Humor, in turn, can have a different effect in any situation, dependent on the tactics employed by either party involved.
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