The Importance Of Communication In Business Communication

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I. Introduction
Nowadays there are a large number of people running various types of businesses as these are ones of the best ways of earning lots of money in quite a short time. However, running a successful business is not going to be that easy. Some have tried, but failed because they did not know about communicating at work for their businesses, while others have failed because they have limited knowledge of how to communicate well with clients to keep their businesses up and running properly and effectively. Based on quite a number of my research studies about communicate the people in business communication, there are, of course, some steps to make a business successful in a long-term run if those business people know the benefits of …show more content…

Also, when writing, please ensure that the language use is clear enough for the receiver to understand the intended meaning; and last but not least, if the ideas are from others, please give credits to them so that they would feel that their workplace is just for everyone.
III. Lessons learnt related to business communication through controversial films 

According to Berger and Pratt (1998), the most important lesson learnt from these films is the fact that each film reflects honesty or truth when people are talking about the function of a successful business communication. Throughout the selected films, the emphasis is placed on the word ‘trust’ between people both outsiders and insiders. This means that the business communication not only deals with clients but also the staff within an organisation. If the in-house communication is bad, the relationships with clients could also be unhealthy or deteriorating.
In Berger and Pratt (1998)’s study, the participants think that the use of deception and unethical actions is very upsetting because reflects the true colour of business practices in real life, most specifically in business communications and …show more content…

Goldkuhl (1998) claims that there are six stages in business processes. It starts with the communication with customers and suppliers via means of offering, requesting, negotiating and contracting. Then, it comes down to sealing the deal between the customers and the suppliers through payments and shipment or delivery of the purchased goods. The final stage is referring to the satisfied or unsatisfied usages of the purchase products by the customers and there is a possibility of refunding if the product is way below standard or

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