The Importance Of Advertising

Advertising has been a part of human life as far back as 3000 B.C (Hubspot). It has been a large promoter for their products of luring in potential consumers to buy the product. Fast forward to today, advertising has become a 150 billion dollar industry (Packet). Advertising is a large part of to say society because it help companies promote an older or a new upcoming product. Advertising is ethical from the art of persuasion, increasing awareness to businesses, and informing about new technology. During childhood, children are programmed to want everything that is being watched on television or a movie. In that instant it has become an advertisement for major companies who own the rights to these programs or movies. This is when the art of

To have the toy. This is also the case with Frozen; when a child becomes familiar with with the character. The products that are being distributed to the public makes them want to buy it. The child begins to fantasize about this toy, and beg has been the child’s go to toy to satisfy the fantasy of this toy. No matter where someone is the chance of running into an advertisement happens everyday or multiple times a day. These advertisements can be on billboards, internet, television, magazines, purchased beverages, schools, work, and favorite celebrities or athletes. What many potential buyers don’t know is the sound in the advertisement can be used to persuade them. The carefully scripted commercial is to draw in customers. A commercial can either be sad, happy or funny, but all have a specific purpose to persuade each individual, whether it is an altruistic advertisement to either apply the message to daily life or to get consumers to buy the product. Either way it is working. When an athlete is wearing branded sports clothes, it is highly likely that the athlete is being sponsored

Sometimes word of mouth may not be enough. This is when advertising comes in. With social media on the rise “more than 74% of online adults use social networking sites” (Pewresearchcentre). This shows businesses are using social media to connect with customers. With a click of a button, a message can be sent out to inform customers about new products. Many Food trucks that are on the go can let customers know through social feed the location and time when the food truck will be in the area. With one simple post on Facebook or twitter, businesses alert thousands of people, and many others may become curious to try the new food, which will then begin a social media advertisement attraction. Many business owners know that competition alone is fierce and staying in tact with customers is a great way to communicate and get feedback on what the customers would like to see in a new product. Online advertisements and social media are great ways to get quick responses from customers. Advertisements can be beneficial to a business to help establish an identity and a good reputation to bring in more customers. This level of trust is greatly important because it attracts more