Many businesses and organisations around the world are adjusting their approach and attempting to become more global and accommodating when it comes to foreign visitors. In the era of globalisation, where human movements have become increasingly widespread, in industries like tourism, it is especially important to learn and adjust in order to accommodate for members of other cultures whilst making the experience as enjoyable as possible. This report will discuss the issue of accommodating for international travellers, in this case, Chinese travellers visiting the United States. Hotels and businesses in the US have started to introduce Chinese inspired elements in order to better suit the Chinese travellers, this includes, for example; language training, adjusting to Chinese customs and providing items that are common in Chinese culture. This report will develop an overview of the issue and provide information on Chinese culture and concepts that are important as well as recommendations as to what businesses and organisations can do to accommodate the Chinese tourists. Culture has long been recognised as a possible factors when people in different cultures make decisions about travel. This essay will also attempt to examine the influence of cultural factors on Chinese tourists’ destination choices.
2 Article synopsis
The article identifies the actions taken by hotels and businesses in the United States that are eager to accommodate Chinese travellers coming to visit or doing business. Hotels in the US, mainly New York, have introduced extensive training for employees in Chinese culture, etiquette and customs in order to provide a customised experience for the Chinese tourists. Some of the actions taken by the hotels have been to ...
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...tract more tourists from China. This report also analyses uncertainty avoidance as a factor when it comes to choosing a destination as well as the needs of the Chinese. Lastly, this report provides recommendations based on the concepts that are discussed throughout this report. By and teaching staff members on concepts such as Guanxi and Mianzi, relations can be built more effectively which may result in greater reputation amongst the Chinese as well as returning customers. It is also suggested in this report that Chinese customs, traditions and superstition is taken into consideration. Due to the importance of Chinese superstition, it can be crucial for hotels and businesses to adjust to some of the beliefs. By recognising elements that are significant in the Chinese culture, a greater relationship can be sustained and help further promote tourists to visit the US.
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The rest of the book is spent discussing each of the countries in detail. For each country the authors give a brief explanation of the history of the culture. Then they give tips on what each country expects from a visiting businessman. This includes tips on whether or not it is okay to be late for meetings, proper behavior during a business lunch or dinner, and how to properly address people you come in contact with during your business trip. They also give a guide t...
Technology has created a major impact on the way in which all organizations market their products and services. With the development of the internet, companies are now able to economically market themselves on a global level. Even smaller companies that were once not able to capture international business due to the cost factor can now do just that. The Washington Plaza Hotel is no exception. The hotel industry in DC relies heavily on tourism as a major part of its client base. Many of these tourists who visit the city are of foreign nationality. It is important that the Washington Plaza Hotel targets these people when marketing the company. Not only do they target the tourist but they also target the international business travelers that come to the city on business related trips. The hotel's website, which gives detailed information about the hotel's accommodations and services, can be accessed by potential customers all over the world. In addition, the Washington Plaza Hotel has teamed up with such web-based travel services like Orbitz, Expedia, Travelocity, Etc. in order to capture more of the global market. Before the existence of the internet, the global market was not easily reachable. Technology has the greatest affect on marketing for many organizations and certainly for the Washington Plaza Hotel as well as the hospitality industry itself.
When we arrived to Chinatown, our first stop was to get something to eat. I was extremely excited to eat at an authentic Chinese restaurant because I knew it would be different than the Chinese food I usually eat. We decided to go to Phoenix, a popular restaurant that was recommended by several people who lived in Chinatown, and who didn’t. When we got into the restaurant, it was very elegant. There were glass chandeliers and tables with silk white table cloth. I really noticed the
The company’s target market appears to cater to every type of person in the luxury sector. This is reflected with its high class amenities, such as the Michelin restaurants and spas. The Mandarin Oriental International Limited Annual Report 2014 outlined that the leisure travellers have had higher demand recently over business travellers, as well as, “…higher spending leisure customers now making up close to 50% of the Group’s room nights” (Photos.mandarinoriental.com, 2014).
In recent years, business tourism has become increasingly prevalent and prevailing in the tourism industry. There are large quantities of significant changes which have far-reaching implications for all consumers and suppliers of business travel such as consumption patterns, great developments in transport and communications technology, and the world´s political and economic changes related to tourism industry. All these developments have brought large effects on business travel as well as the main challenges to this sector for the coming years. Every day, tens of thousands of people are beginning or ending their business trips all around the world, while numerous conferences or exhibitions are being held globally, so business tourism is a
Web: The fast growth of the Internet changed the process of people searching information about tourism and hospitality services (Rid, Ezeuduji & Pröbstl-Haider 2014). The knowledge of the product, familiarity or expertise, seems to influence the information of the traveler's search activities (Antón, Camarero & Laguna-García 2017). The influence of the access of multi-channel on the process of the decision-making process of a consumer was discussed by different authors. In a study based on cross-cultural of the visitors of German and Japanese to the United States of America, depicts that avoidance based on uncertainty as a cultural based dimension influences the information of the consumer including the choices of
The Hotel industry has become very important in the past years due to immense traveling and growth of international business. Hotel industry not only plays an important role in the life of people but as well as the economy of the country. Development and advancement in the Hotel industry have rapidly been taking place and especially since the rapid change in technology, it is very important for hotels to be promptly keeping up to date. When the hotel industry is spoken of, there are many famous hotels but one hotel company that has been outstanding in growth and other aspects of business, like in Leadership, Teamwork (Employee turnover), Motivation (Customer retention and satisfaction, Goals and objectives, (changing the way hotel business has worked), and Change within the company; structurally inside and physically outside, adding elements, like entertainment, gaming, and outdoor activities, is the Hilton Hotel Company.
This article attempts to analyze the impacts on a Chinese expatriate Arthur Lu who had experienced a different culture in Thailand, and to critically criticize how the cultural differences influence individuals expatriating overseas in a broader dimension. Particularly, the article specifically demonstrates the culture shocks Lu learnt in Thailand as well as some aspects of how he adopted to the Thai culture. In addition, the section of reflection provides the author’s personal experience to cross-culture as well as analytical method links to some certain topics covered by the module.
The differences in other cultures vary from beliefs to ways of life, or norms, of the different societies. The importance of understanding and sensitivity to other countries’ differences is crucial to a business’ success. “Lack of familiarity with the business practices, social customs, and etiquette of a country can weaken a co...
Adapting to a new culture for living and working purposes is neither a new nor recent phenomenon. People’s interest in this concept even goes back to the accounts of Marco Polo, who wrote about his travelling and living experiences over the course of years spent in China. At that time, it was not possible for people to regard these narrations as cases of acculturation, yet all the stories of Marco Polo, Captain Cook or Columbus that we can have access today are successful examples of cross-cultural visits.
Hotelmule.com, 2013. Social and cultural influences on hospitality consumer behaviour - Hotelmule - Hospitality and Tourism Industry Portal. [online] Available at: http://www.hotelmule.com/html/15/n-615-2.html [Accessed: 4 Nov 2013]
Cultural tourism is one of the biggest and rapid developing global tourism market. The cultural and effective industries are increasingly being well-worn to advocate destinations. The growing field of cultural aspects are being occupied to variety and market regions and a expanding use of culture and resourcefulness to market destinations is also adding to the tention of differentiating provincial identities and appearance. Both accept a reciprocal beneficial relationship that can enhance the attractiveness and ambitious of places, regions and countries. Culture is an progressively essential aspect of the tourism product as it construct uniqueness in a populous global market place (OECD, 2009). Culture is something that makes